Head of Growth Marketing

JR United Kingdom; Crawley; Hybrid; GBP 75,000 - 110,000; Full time

Job summary

Une opportunité exceptionnelle se présente pour le poste de Head of Growth Marketing au sein de Humantra, une marque innovante dans le secteur de l'hydratation et du bien-être. Ce rôle stratégique vous permettra de diriger la stratégie d'acquisition, de rétention et d'abonnement, tout en ayant un impact direct sur la croissance d'une entreprise en pleine expansion, soutenue par des investisseurs de premier plan. Si vous êtes prêt à évoluer dans un environnement dynamique et à façonner l'avenir d'une marque d'exception, nous vous encourageons à postuler.

Benefits

Very competitive package

Hybrid model - 2 days per week in London HQ

Qualifications

• Expérience significative en marketing de croissance ou performance à un niveau stratégique.
• Historique avéré dans l'échelle des médias payants et des modèles d'abonnement.
• Compétences analytiques solides et orientation résultats.

Responsibilities

• Diriger la performance payante à travers divers canaux numériques.
• Posséder la stratégie et l'exécution pour le modèle d'abonnement.
• Optimiser les métriques clés de croissance comme le CAC et le ROAS.

Skills

Growth marketing

Performance marketing

Data analysis

Team leadership

CRM strategy

Conversion rate optimization

Collaboration

Job description

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Head of Growth Marketing, crawley, west sussex

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Client:

Location:

crawley, west sussex, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

3

Posted:

04.06.2025

Expiry Date:

19.07.2025

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Job Description:

The TalentPool Company is proud to announce our exclusive partnership with Humantra on what we believe is one of the most exciting digital marketing opportunities of 2025: Head of Growth Marketing.

Humantra is redefining the hydration and wellness category. Founded in 2021 by Charlie Wright in Dubai, the brand has already hit an $8figure revenue, with an extraordinary high growth trajectory since 2022. Now backed by JamJar Investments and Huda Beauty Investments (led by Huda and Mona Kattan), Humantra is preparing for a major retail breakthrough.

Their science-led hydration range — featuring their flagship single-serve electrolyte and vitamin sticks — is already a bestseller on Amazon and with key online partners, as well as D2C. And in June, Humantra will launch in 1,200 Boots stores nationwide, marking a major milestone in their omnichannel expansion!

Later this year, Humantra will open its new London HQ, bringing together best-in-class talent across Commercial, Marketing, and Innovation. With cult-like global demand already growing, this is a rare chance to join at a pivotal moment and shape the future of a brand destined for household recognition.

The Role: Head of Growth Marketing

We’re looking for a commercially astute, data-driven Growth omnichannel leader to take full ownership of Humantra’ s acquisition, retention, and subscription strategy. This is a defining career opportunity for someone ready to move fast, think boldly, and scale a high-performing team.

Key Responsibilities:

• Lead full-funnel paid performance across Meta, Google, TikTok, YouTube, and TikTok Shop
• Own strategy and execution for Humantra’ s fast-growing subscription business
• Optimise key growth metrics including CAC, ROAS, payback windows, and subscriber acquisition cost
• Drive conversion through landing page testing and CRO strategy
• Build effective CRM journeys (email & SMS) to deepen engagement and retention
• Deliver robust, actionable performance reporting to inform commercial decisions
• Collaborate with Brand to test creative, drive insights, and improve performance
• Understand how digital performance influences retail and omnichannel success

What We're Looking For:

• Significant experience in growth or performance marketing in a fast-paced consumer brand, at a senior strategic / director level
• Proven track record scaling paid media and growing subscription models
• Experience building and leading high-performing teams in high-growth environments
• Deep technical expertise across Meta, Google, TikTok, YouTube (TikTok Shop a bonus)
• Highly commercial, analytical, and results-oriented
• A natural collaborator who thrives in cross-functional teams
• Strong communicator with a bias for action and fast execution

The Offer:

• Very competitive package
• Hybrid model – 2 days per week in Humantra’ s new central London HQ (but flexible for those further afield).

Why apply?

This is more than a growth role, it’s your opportunity to write the playbook at a rocketship brand backed by world-class investors, making waves across wellness, tech, and retail. If you're ready to help scale something extraordinary from the inside, please apply!