Head of Growth

Skin + Me; London; Hybrid; GBP 60,000 - 90,000; Full time

Job summary

Join a pioneering skincare start-up as the Head of Growth, where you'll play a crucial role in driving our profit through strategic marketing initiatives. This hybrid position offers the challenge of growing a mission-driven company committed to improving lives through personalized skincare solutions.

Benefits

25 Days Holiday plus Bank Holidays

Free Breakfast & Lunch

Equity stake in the business

Healthcare cash plan

Annual development budget of £500

Assistance with nursery fees for working parents

Culture club for celebrations and milestones

Employee referral scheme

Dog-friendly office

Qualifications

• Experience scaling an eCommerce business and leading a Growth team.
• Advanced skills in Excel and/or SQL for analysis and finance modeling.
• Hands-on experience with digital marketing channels.

Responsibilities

• Develop strategies across paid media, influencers, CRM, and website experience.
• Manage the media budget and optimize channel mix.
• Lead and develop a team of channel experts.

Skills

Analytical skills

Team building

Communication

Agility

Tools

Excel

SQL

Job description

Skin + Me is a mission driven start-up with seriously big skin goals.

We’re looking for an exceptional Head of Growth to join our Marketing Team at Skin + Me. This is a hybrid working role with three days a week in our Paddington HQ (Mon, Tue, Fri) and two days remote.

As Head of Growth, you will be responsible for growing Skin + Me’s profit through acquisition and retention channels. In charge of the digital media budget, you will use your analytical skills and commercial acumen to make the right investment decisions. You will work with the rest of the marketing team to ensure our brand shines and customers see the right message at the right time. Comfortable with a fast pace and agile working environment, you will ensure your team stays focused and motivated.

What you'll do:

• Deliver against Skin + Me’s growth objectives by devising strategies across paid media, influencers, CRM and website experience.
• Manage the media budget for Skin + Me D2C, constantly optimising our channel mix to ensure we keep scaling revenue and long term profit.
• Lead, develop and coach a team of three channel experts working across Skin + Me and two other business units
• Brief the Influencer and CRM teams on strategy, budget and priorities for your business unit.
• Work hand-in-hand with the Brand marketing team to devise and execute 360° campaigns that delight our key audience
• Deploy hypothesis-based experiments across the marketing funnel (from ads to bidding and website) - through agile working with the design, copy and development teams.
• Work closely with the management team to define the future growth of the business
• Develop and maintain an up to date understanding of the market, customer needs, competitor activity and market opportunity

Who you are:

These are the skills we’re looking for. Even if you don’t tick every box, but feel you’re right for us, we’d still love to hear from you.

• You’ve already successfully scaled an eCommerce business leading a Growth team and you’re excited about doing it again.
• You have an eye for great talent and enjoy building and nurturing teams.
• Highly analytical, you have worked in businesses where experimentation was at the heart of decision making and where measured risks were encouraged
• You are able to run analysis and finance modelling independently thanks to advanced Excel skills and/or SQL.
• Throughout your career, you have acquired hands-on experience of key digital marketing channels and are open to rolling your sleeves up to guide your team in their learning journey
• You are a naturally confident communicator with an ability to build lasting relationships internally and externally, rooted in honesty and mutual respect
• Always curious, you like to understand the bigger picture of an organisation and have experience working collaboratively with other departments outside of marketing towards shared goals.
• Mentally agile, you thrive in fast paced environments, where the expectation is to operate with a strong sense of urgency
• You are able to make decisions in a context of ambiguity, substantiate your strategy with a clear rationale and engage stakeholders around you.

Why should you choose Skin + Me?

• A daily challenge – in a thrilling, entrepreneurial start-up environment, no two days will ever be the same.
• Make a difference – work within a revolutionary company that is focused on improving millions of lives.
• Serious commitment to growth – personal development is important to us and we’ll make sure we support your growth, and give you broad experience across your role.
• Support network – the Skin + Me investors and advisors that you’ll have the opportunity to work with have built some of the world’s best consumer companies.

Benefits:

• 25 Days Holiday (+ all the usual Bank Holidays) – It's important to take a break and recharge
• Free Breakfast & Lunch – It’s important you are well fueled for the day so we've got your breakfast and lunch covered. Plus drinks and snacks are available too!
• Equity – We offer a salary and share award package that means every employee has a stake in the business. We really are all in this together
• Health and wellbeing focus – We offer a healthcare cash plan, cycle to work schemes plus free healthy breakfast and lunch in the office. We'll be sure to always prioritise your physical and mental health.
• £500 annual development budget for any learning, training and development opportunities. Courses, books, software – if it helps you in your role, we’ll help you get it.
• For working parents, we’re proud to offer assistance, helping you save on nursery fees. The workplace nursery benefit allows you to save tax and National Insurance on the full cost of your nursery fees each month.
• Culture club – Our culture club team meets every week to make sure we celebrate our big wins and milestones too, with parties, surprises and more.
• You’ll get highly discounted Skin + Me products for you, and 10 friends + family too.
• Generous employee referral scheme, if you know more fabulous people refer them to work with us too and you’ll get a bonus when they pass probation.
• Dog-friendly office with two very cute resident dogs!

More about Skin + Me:

There’s a huge problem in the world of skincare: people struggle with more than just how their skin looks. They also worry about how it makes them feel and how to manage it long-term. We’re on a mission to change that.

The truth is that achieving your best skin isn’t complicated. The secret? Using a stripped back routine with the best combination of active ingredients for your skin goals. The right products and knowledge make it possible to tackle everything from fine lines and wrinkles to adult acne, rosacea and pigmentation. We’re united in the belief that everyone should have access to expert advice, treatment plans and ingredients that work – minus the big price tag and the long dermatologist waitlist.

Skin + Me is a mission-driven start-up, building a pioneering online dermatology service powered by experts. We take customers through a simple online medical consultation and our prescribers formulate custom treatments that can’t be bought on the high street. Each one is personalised to the individual’s skin goals. It arrives in their letterbox each month and evolves alongside their skin – because everyone’s skin is different and no two journeys are the same.