Head of Global Media

De Beers London; London; On-site; GBP 55,000 - 85,000; Full time

Job summary

A leading luxury company is seeking a Media Strategy Manager to drive global performance across various channels. The ideal candidate will lead media strategies and team collaboration to enhance brand communication and customer experience. You'll be responsible for both performance media and social media strategy, ensuring alignment with business goals and delivering innovative solutions. This role promises growth in a vibrant and inclusive environment.

Benefits

Fantastic pension scheme

27 days of holiday + bank holidays

Private Healthcare

Free breakfast & lunch at onsite restaurant

Free onsite gym

Flexible benefits package

Qualifications

• Proven track record in leading media strategies.
• Expert level of analytical skills and global media channels.
• High attention to detail and commercial acumen.

Responsibilities

• Lead media strategy across all paid media channels.
• Manage global performance media plans and budget.
• Create a content strategy for multiple social media platforms.

Skills

Analytical skills

Communication skills

Leadership skills

Job description

Job Description

In this role, you will own and drive all global performance media channels planning and execution, increase consumer & client awareness and traffic across Omni channels. While working to define, monitor and report on all media ROIs and KPIs.

Key Responsibilities:

Brand Paid Media

• Lead media strategy that serves the brand objectives, including all paid media channels, e.g. OHH, Print, Digital, etc.
• Partner with 360 project teams to provide informed counsel on media strategy and resources.
• Manage media briefing process with media agencies, including briefing notes and follow-ups.
• Manage media site visits, co-ordinating with journalists and site teams to ensure smooth delivery.
• Proactively identify, develop and support delivery of new media opportunities.
• Give input to the brand & content team with regards to assets needs for media campaign.
• Work with media agency and Insights team to track media results, learning and implications.
• Build one-on-one relationships with key international top tier and trade journalists on behalf of the business.

Performance Media

• Manage a direct report of Performance Media who is responsible for all global performance media channels (Digital Search, Programmatic, SEO) as outlined below.
• Programme global and local performance media plans in line with business objectives.
• Manage global performance media calendar, budget and reporting (ROI/KPI tracking).
• Manage all performance media briefing/planning/implementation process, across agencies and all markets globally.
• Coordinate creative content planning/sharing for all performance media channels.
• Manage all third party performance media investments/campaigns, e.g. NAP.
• Liaison with brand marketing, product marketing and social teams to ensure consistent brand communications messages and content.
• Partner with commercial and UX teams to improve Omni experience and ecommerce business.

Social Media

• Manage a direct report of Social Media who is responsible for social media strategy for global platforms and China specific platforms as outlined below.
• Create a content strategy across Instagram, Insta Live and Stories, Facebook, LinkedIn, Pinterest, YouTube, Twitter, Google+, WeChat, Weibo, Youku, in partnership with content and brand marketing teams as well as external agencies.
• Become main point of contact and centre of expertise for algorithms optimisation of all platforms.
• Track and evaluate all platforms' successes/opportunities and process improvement.

Qualifications

What You'll Do

• Act Like an Owner: Take full responsibility for the media strategy and execution, ensuring alignment with business goals.
• Create Clarity: Clearly define objectives, expectations, and standards for media elements. Communicate effectively to ensure alignment and understanding across teams.
• Empower Teams: Foster a collaborative environment where team members are encouraged to innovate and take ownership of their work. Support and enable colleagues to perform at their best.
• Succeed Together: Build strong cross-functional relationships to ensure cohesive and successful execution of initiatives.
• Challenge Conventions: Continuously seek and implement innovative solutions. Be open to new ways of thinking and encourage creativity within the team.

Who You Are

• Proven track record in leading media strategies and teams.
• Expert level of analytical skills and global media channels
• Exceptional communication and leadership skills.
• Demonstrates a proactive and accountable mindset. High attention to detail and commercial acumen.
• Data-driven to inform decisions and strategies, ensuring clarity and precision in your approach.
• Ability to drive continuous improvement.
• Innovative thinker with a passion for enhancing efficiencies and a client-first approach.
• Consistently striving for excellence and continuous improvement.
• Committed to fostering a positive and inclusive work environment.
• Celebrates achievements, learns from challenges and contributes to a positive work environment.

Additional Information

• A great working environment
• Fantastic pension scheme
• 27days of holiday + bank holidays with the opportunity to buy or sell 5 more days
• Private Healthcare
• Mental health is a top priority for De Beers Group - we offer free subscription to Headspace and have mental health first aider
• Competitive salary
• Your Choice membership discounts
• Employee share schemes
• Staff discount
• Free breakfast & lunch at onsite restaurant
• Free onsite gym
• Flexible benefits package

Who we are

De Beers Group is a company with a rich history and a sparkling future. Since 1888 our experts have searched the world for nature's most precious gem. Our diamonds bring beauty to the world. But we think they can do so much more. We want our diamonds, and our business, to make life brilliant - for our people, our customers and the world around us. Venetia Mine is part of De Beers Group Managed Operations Business which integrates mines, operations and support functions in the De Beers Group producer countries of Canada and South Africa to shape a safe, sustainable future for De Beers Group's people, shareholders, communities and partners.

Safety

Safety first is a way of life for us. We are unconditional about the safety, health and well-being of our colleagues, at work and at home, and about that of the communities where we work. We aim to lead the industry by investing in innovation to protect people, who are at the heart of our business. Our high performing teams take accountability for their own and others' actions, work collaboratively, and always show care and respect.

Inclusion & Diversity

We are committed to promoting an inclusive and diverse workplace where we value and respect every colleague for who they are. We provide equality of opportunity to enable everyone to fulfil their potential. Referrals incentive applicable: This opportunity is open to a paid referral incentive according to the Referral Policy. Referral incentives are applicable to De Beers Group internal employees only.

Building Forever

Sustainability is at the heart of our decision-making - it is how we do business. Building Forever is key to our purpose as it represents our ambitious and holistic sustainability framework and is central to our ability to deliver long-term value to our communities and partners. This shapes how we protect our social and environmental license to operate, build a long-term legacy in our host communities and earn consumers' trust in our diamonds that they can wear with pride.

Background Checks

Successful candidates will be required to complete background screening which may include a criminal check and validation of qualifications.