Head Of Digital Trading

Zachary Daniels

Metropolitan Borough of Solihull

On-site

GBP 130,000 - 185,000

Full time

6 days ago
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Benefits offered by this job

Car allowance
Bonus
Pension
Private health care
30 days holiday

Job summary

Zachary Daniels is seeking a Head of Digital Trading to own the online commercial P&L for a major retail operation. The role sits in a senior leadership team, shaping trading strategy and delivering meaningful growth across a large digital channel.

You’ll lead trading from pricing to promotions and merchandising, influencing cross-functional teams to maximise online performance in a fast-paced retail environment.

Qualifications

  • Significant experience leading online trading, digital trading or ecommerce with direct accountability for commercial performance.
  • Demonstrated history of delivering profitable online sales growth through trading leadership.
  • Deep expertise across digital trading, ecommerce, online merchandising, pricing and promo planning.
  • Experience owning or influencing an online P&L with emphasis on commercial outcomes.

Responsibilities

  • Own the commercial P&L for online retail, drive sustainable sales, margin, profitability and long-term value.
  • Develop and execute the digital trading strategy for profitable growth.
  • Lead pricing, promotions, merchandising, conversion optimization, assortment and seasonal trading.
  • Partner with Category, Marketing, Digital, Technology and Operations to align priorities.
  • Identify opportunities through customer insight, trading data and market analysis to accelerate growth.
  • Optimize the online customer journey to increase conversion, basket value and lifetime value.
  • Influence strategic investments using commercial insight and performance analysis.
  • Build alignment across a complex matrix organisation with stakeholders behind shared objectives.
  • Develop a high-performing digital trading function with pace and accountability.
  • Contribute as a senior leader, providing commercial challenge and strategic thinking.

Skills

Online trading leadership
Profitable growth leadership
Digital trading / ecommerce
P&L ownership
Matrix stakeholder influence
Commercial acumen
Emotional intelligence
Analytical capability
Collaborative leadership

Job description

Head of Digital Trading | Hybrid - West Midlands

Highly Competitive Basic, Car Allowance, PHC, Bonus, Pension, 30 Days Holiday

There are very few opportunities where you can genuinely own the commercial success of a major online retail business. This is one of them.

Our client is seeking an exceptional Head of Digital Trading to take ownership of the online commercial P&L for a significant retail operation. This is a newly created, high-impact role sitting within the Senior Leadership Team, offering the opportunity to shape trading strategy, influence business direction and deliver meaningful commercial growth across a substantial digital channel.

This is a role for a proven online trading leader. Whether your current title is Head of Digital Trading, Head of eCommerce, Head of Online Trading or Senior Ecommerce Manager ready for the next step, you’ll already have a demonstrable track record of growing online sales, increasing profitability and making commercially astute decisions in a fast‑paced retail environment.

More importantly, you’ll be the type of leader who thrives in a matrix organisation. Someone who enjoys accountability, builds credibility through collaboration and has the emotional intelligence to become a trusted commercial sparring partner to the wider Senior Leadership Team. You’ll combine strategic thinking with hands‑on commercial delivery, influencing across Marketing, Digital, Technology, Category Management and Operations to ensure the online channel performs at its full potential.

Key Responsibilities
  • Own the commercial P&L for the online retail channel, driving sustainable sales, margin, profitability, and long‑term value.
  • Develop and execute the digital trading strategy, ensuring every commercial decision contributes to profitable growth.
  • Lead all aspects of online trading including pricing, promotions, merchandising, conversion optimisation, assortment and seasonal trading.
  • Partner with Category, Marketing, Digital, Technology and Operations teams to align business priorities and maximise commercial performance.
  • Identify opportunities through customer insight, trading data and market analysis to accelerate growth and improve profitability.
  • Continually optimise the online customer journey, increasing conversion, basket value and customer lifetime value.
  • Influence strategic investment decisions using commercial insight, performance analysis and market trends.
  • Build alignment across a complex matrix organisation, bringing multiple stakeholders together behind shared commercial objectives.
  • Develop a high‑performing digital trading function, embedding pace, accountability and continuous improvement.
  • Contribute as a key member of the Senior Leadership Team, providing commercial challenge, strategic thinking and informed decision‑making.
Key Requirements

The successful Head of Digital Trading will have a proven track record of owning and growing a significant online trading operation within retail or another consumer‑facing business.

You’ll bring:
  • Significant experience leading online trading, digital trading or ecommerce functions with direct accountability for commercial performance.
  • A demonstrable history of delivering profitable online sales growth through exceptional trading leadership.
  • Deep expertise across digital trading, ecommerce, online merchandising, pricing, promotional planning and commercial optimisation.
  • Experience owning or influencing an online P&L with a relentless focus on commercial outcomes.
  • The ability to operate confidently within a complex matrix environment, influencing senior stakeholders through credibility rather than hierarchy.
  • Exceptional commercial acumen, balancing strategic vision with operational excellence.
  • High emotional intelligence, enabling you to build trusted relationships and become a valued commercial partner across the business.
  • Strong analytical capability, using data and insight to identify opportunities and support commercial decision‑making.
  • A collaborative leadership style, coupled with the resilience to thrive in a high‑accountability, fast‑paced retail environment.
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