Head of Content

JR United Kingdom; Cardiff; Hybrid; GBP 70,000 - 100,000; Full time

Job summary

A leading FinTech company is seeking a Head of Content & Social to drive brand growth through innovative content strategies and community engagement. This hybrid position requires a proven leader with a strong background in content and social media, ideally within the FinTech sector. The right candidate will thrive in a fast-paced environment and will be pivotal in shaping the voice of the brand across various platforms.

Qualifications

• Proven leader in content and social, with B2C FinTech or FS experience.
• Strong strategic vision and campaign know-how.
• History of building content functions that drive brand growth.

Responsibilities

• Own and evolve global content + social strategy across multiple platforms.
• Lead creation of engaging, impactful content.
• Collaborate across teams to deliver a consistent brand story.

Skills

Leadership

Content Strategy

Social Media

Storytelling

Data Analysis

Job description

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Head of Content & Social – FTSE250 FinTech ?

Propel is partnering with a publicly traded, high-growth FinTech that’s shaking up how the world trades. With mobile, web, and desktop platforms used by 340,000+ customers globally, they’re building the future of trading from stocks and crypto to options and futures.

Now live in 16 regions and active in 18 countries, they’re scaling fast and looking for a bold, strategic, audience-obsessed Head of Content & Social to lead the next chapter of brand growth.

This is your chance to shape the voice of a FTSE250 company driving multi-format storytelling, building audience across social, and leading a high-impact content team that turns market insights into brand moments.

What you’ll be doing:

• Own and evolve the global content + social strategy across TikTok, Reddit, YouTube, X, LinkedIn, and more
• Lead the creation of scroll-stopping content: from thought leadership to live video and podcasts
• Collaborate across creative, PR, and brand to land one consistent, compelling story
• Grow, engage, and activate trading communities with channel-native content and creator collabs
• Use data to shape what’s next, track performance, spot trends, and adapt fast
• Lead a cross-functional crew of analysts, producers and creatives – and bring cultural energy to the wider team
• Speak the language of markets by translating trading trends into content that connects

What they’re looking for:

• A proven leader in content and social ideally with B2C FinTech or FS experience
• Clear strategic vision and hands-on campaign know-how
• History of building or scaling content functions that move the needle on brand or audience growth with team leadership experience
• Strong grip on social-first thinking from TikTok to Reddit and everything in between
• Natural storyteller sharp on tone, culturally switched on, media-ready
• Confident talking markets, investing and trading and making it relatable
• A team-first leader who empowers others and owns outcomes
• Thrives in high-speed, high-autonomy environments with a global lens

Location: London-based | Hybrid: 3 days in-office

If you're a content and social leader who can talk Reddit and real yields in the same sentence, let’s talk.

Head of Content & Social – FTSE250 FinTech ?