Head of Brand Partnerships & Creative Activation

OMDINTUK OMD EMEA; United Kingdom; Hybrid; GBP 90,000 - 140,000; Full time

Job summary

OMD Create is seeking a Director to lead branded content and partnerships across Europe. You will drive creative activation, manage a team, own the commercials, and build strong relationships with production partners and cross‑agency stakeholders.

This role focuses on delivering award‑worthy social first content for major brands. You will guide organic social and creative activation best practices, ensure resource optimization, and contribute to growth across the Create portfolio.

Qualifications

• Proven experience solving business, content and creative challenges for clients.
• Experience managing senior client relationships and internal stakeholders.
• Experience leading production environments and managing a team.
• Ability to own commercials, budgeting, scope, and profitability.

Responsibilities

• Lead the development and adoption of new ideation and content solutions.
• Manage a team to deliver client services, creative activation and branded content.
• Head up new business for the creative activation workstream and manage budgets.
• Build relationships across the agency and with production/creative partners.
• Drive best practices to maximise efficiency and team growth.
• Be the senior go-to expert for organic social and creative activation.

Skills

Client management

Production leadership

Commercial budgeting

Time management

Cross-functional collaboration

Job description

OMD Create is seeking a Director to lead branded content and partnerships across Europe. You will drive creative activation, manage a team, own the commercials, and build strong relationships with production partners and cross‑agency stakeholders.

This role focuses on delivering award‑worthy social first content for major brands. You will guide organic social and creative activation best practices, ensure resource optimization, and contribute to growth across the Create portfolio.