Branded Content & Partnerships Lead

Adelphi Group; Greater London; On-site; GBP 90,000 - 140,000; Full time

Job summary

OMD Create EMEA is seeking a Director with a background in branded content and partnerships to drive social content initiatives for major brands across Europe. You will collaborate with production teams to activate campaigns, lead a skilled team, and own the commercial aspects of the workstream.

You will guide organic social and creative activation best practices, build strong partner relationships, and implement efficient ways of working across the team to deliver award‑winning content.

Qualifications

• Proven ability to solve client content and business challenges.
• Experience leading a production or creative activation team.
• Track record of managing budgets, scope and profitability.

Responsibilities

• Lead the branded content and partnerships workstreams to deliver client solutions.
• Manage a team to ensure client service, creative activation and top brands are served.
• Own the growth of the business and commercials for the team.
• Serve as senior contact for production partners and ensure project success.
• Establish best practice processes to maximise efficiency and team growth.
• Advise on organic social and creative activation best practices.

Skills

Client management

Production leadership

Commercial ownership

Time management

Cross-department collaboration

Job description

OMD Create EMEA is seeking a Director with a background in branded content and partnerships to drive social content initiatives for major brands across Europe. You will collaborate with production teams to activate campaigns, lead a skilled team, and own the commercial aspects of the workstream.

You will guide organic social and creative activation best practices, build strong partner relationships, and implement efficient ways of working across the team to deliver award‑winning content.