Head Coach

Everlast Gyms; Lancashire; On-site; GBP 40,000 - 52,000; Full time

Job summary

Everlast Gyms in Lancashire seeks a Head Coach to lead the club’s fitness operations, champion standards and member outcomes. You will coach a high-performing team, shape programming and drive commercial results across PT, group training and memberships.

You will recruit, mentor and develop coaches, delivering outstanding sessions and exceptional member experiences while maintaining safety and brand standards.

Qualifications

• Level 3 Personal Trainer Qualification and CIMSPA Practitioner Status are required.
• Proven experience delivering Personal Training and Group Training.
• Strong leadership and coaching ability.
• Passion for health, fitness and helping others achieve their goals.
• Excellent communication and relationship-building skills.
• Commercial awareness and understanding of fitness business performance.
• Flexible approach to working hours, including evenings, weekends and Bank Holidays.

Responsibilities

• Lead club fitness standards and programming across MOVE, REDEFINE, Personal Training and Group Training.
• Recruit, onboard and develop Fitness Coaches and Personal Trainers; provide mentoring and performance feedback.
• Deliver exceptional Personal Training and Group Training sessions and member onboarding.
• Drive revenue growth across Personal Training, REDEFINE, memberships and ancillary services.
• Monitor fitness KPIs and team performance; optimise participation across all products.
• Ensure operational standards on gym floor, timetables and safety; maintain professionalism.

Skills

Leadership

Coaching

Communication

Relationship-building

Commercial awareness

Education

Level 3 Personal Trainer Qualification

CIMSPA Practitioner Status

Job description

Job Description

The Role

As Head Coach, you'll be the fitness leader within your club, responsible for maintaining exceptional standards across coaching, programming, member engagement and commercial performance.

You'll lead from the front, delivering outstanding fitness experiences while developing a high-performing team that consistently exceeds expectations.

Fitness Leadership

• Act as the club's fitness ambassador, championing Everlast Gyms' standards and culture
• Lead and oversee core fitness products including MOVE, REDEFINE, Personal Training and Group Training
• Drive participation, engagement and member results through innovative programming and coaching initiatives
• Support the delivery and continuous improvement of the club's fitness offering
• Stay current with industry trends and bring new ideas that enhance the member experience

Team Development

• Recruit, onboard and develop Fitness Coaches and Personal Trainers
• Provide regular coaching, mentoring and performance feedback
• Build confidence and capability across the fitness team
• Create a culture of accountability, development and continuous improvement
• Lead by example through professionalism, energy and expertise

Member Experience

• Deliver exceptional Personal Training and Group Training sessions
• Support member onboarding through the MOVE programme
• Build strong relationships with members to drive engagement and retention
• Lead fitness events, challenges and in-club initiatives
• Create an energetic and welcoming training environment

Commercial Performance

• Drive revenue growth across Personal Training, REDEFINE, memberships and secondary spend
• Support member acquisition and retention strategies
• Monitor fitness KPIs and team performance metrics
• Maximise participation across all fitness products and services
• Identify opportunities to grow fitness revenue and member engagement

Operational Excellence

• Manage group training timetables and fitness schedules
• Support operational standards across the gym floor and fitness areas
• Ensure fitness products are delivered consistently and safely
• Maintain exceptional standards of presentation and professionalism throughout the club

Qualifications

What We're Looking For

Essential

• Level 3 Personal Trainer Qualification
• CIMSPA Practitioner Status
• Proven experience delivering Personal Training and Group Training
• Strong leadership and coaching ability
• Passion for health, fitness and helping others achieve their goals
• Excellent communication and relationship-building skills
• Commercial awareness and understanding of fitness business performance
• Flexible approach to working hours, including evenings, weekends and Bank Holidays

Desirable

• Experience leading or mentoring fitness teams
• Experience managing fitness programmes or group training products
• Understanding of member retention and engagement strategies
• Knowledge of emerging fitness trends and industry innovations

Additional Information

About Everlast Gyms

Everlast Gyms is part of Frasers Group, one of the UK's most ambitious retail and fitness businesses.

We're investing heavily in our clubs, people and fitness products to create market-leading fitness experiences for our members. This is an exciting opportunity to join a growing brand where you can make a real impact whilst developing your leadership career within the fitness industry.

To succeed with us, you'll embody our principles:

Think Without Limits

Challenge convention, embrace opportunity and bring others with you.

Own It and Back Yourself

Take responsibility, deliver results and lead with confidence.

Be Relevant

Create meaningful experiences for our members, colleagues and communities.