Growth & Subscriptions Lead

Mill Media; Manchester; Hybrid; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Flexible working hours

Opportunity for remote work

Collaborative work environment

Growth potential

Job summary

A prominent media startup based in Manchester seeks a Head of Growth to drive the subscriber lifecycle and oversee strategic growth initiatives. This senior position requires a strategic partner who excels in managing marketing efforts while understanding the dynamics of high-quality journalism. Ideal candidates will bring 5–10 years of relevant experience, demonstrating both data-driven management and a strong grasp of commercial objectives. The role combines paid acquisition, conversion optimisation, and insights sharing with editorial teams.

Qualifications

• Demonstrated experience in scaling subscription or community-based products.
• A proactive mindset focused on execution and results.
• Ability to build and lead a team as the role grows.

Responsibilities

• Own the subscriber lifecycle and optimise growth touchpoints.
• Design promotional strategies and track their effectiveness.
• Oversee paid acquisition strategies and optimise for conversion rates.
• Provide editorial insights based on growth data.
• Manage social media strategies to drive new subscribers.
• Identify and implement retention strategies.

Skills

Strategic thinking

Data analysis

Commercial awareness

Growth marketing

Team management

Education

5–10 years of experience in growth or commercial leadership

Tools

Meta advertising tools

Google Ads

Analytics dashboards

Job description

A prominent media startup based in Manchester seeks a Head of Growth to drive the subscriber lifecycle and oversee strategic growth initiatives. This senior position requires a strategic partner who excels in managing marketing efforts while understanding the dynamics of high-quality journalism. Ideal candidates will bring 5–10 years of relevant experience, demonstrating both data-driven management and a strong grasp of commercial objectives. The role combines paid acquisition, conversion optimisation, and insights sharing with editorial teams.