Growth Marketing Manager (Studio) - Remote

Reedsy; United Kingdom; Remote; GBP 34,000 - 51,000; Full time

Benefits offered by this job

Work from home

Paid parental leave

Annual team retreat

Job summary

Reedsy is seeking a creative and data-driven Growth Marketer to scale Studio, our writing platform, to millions of monthly active users. You will attract new audiences, convert existing users, and position Studio as the essential tool for writing and editing books.

You will define growth objectives with management, run referral campaigns, partner with influencers and brands, work with the content team on social content and events, and explore innovative community growth strategies.

Qualifications

• 5+ years in growth or product marketing at a fast-paced startup.
• Experience writing branded content (social and emails).
• Experience in mobile video creation and editing.
• Strong ability to collect, analyze and report on performance data.

Responsibilities

• Define objectives for growth with management.
• Leverage ecosystem via referral campaigns and driving user advocacy.
• Grow top of funnel through affiliates, influencers, and partnerships with brands/publications.
• Collaborate with content team to create social content and organize events.
• Explore new audiences and untested growth strategies.

Skills

Growth marketing

Brand writing

Branded content

Mobile video editing

Analytics & reporting

Job description

About Reedsy

We’re here to give authors the tools and resources they need to create beautiful books. Our marketplace gathers the industry's best publishing professionals — the likes of Neil Gaiman's editor, Nora Roberts' book marketer, and GRRM’s cover designer.

We’ve grown to a community of 5,000,000 authors, and transformed the way people write and publish their book. Want to hop on board and help us get to our next destination? Cool, keep reading!

Responsibilities

We’ve built an app called Studio that allows writers to develop their worlds and characters, improve their craft, and share their story with the world as a print or digital book. It’s unique and already used by tens of thousands each day. Your role is to grow the number of monthly active users into the millions, and turn Studio into the most essential app for authors. You’ll tap into new audiences, convert existing Reedsy users to Studio, and spread the word about why Studio is the best tool out there for writing and editing books.

You will:

• Define objectives for growth with Reedsy’s management;
• Leverage Reedsy’s existing ecosystem by implementing referral campaigns and driving user advocacy;
• Grow our top of funnel through a network of affiliates and influencers, as well as partnerships with brands and publications;
• Work with our content team to create engaging content for social media and organize events;
• Tap into new audiences and try unproven community growth strategies.

Requirements

This role is for a creative and analytical marketer with significant experience in building communities. Here’s what we look for:

• 5+ years of proven experience in growth or product marketing at a fast-paced startup;
• Knowledge of the craft of writing through personal experience or studies;
• Experience writing branded content (social and emails);
• Experience in mobile video creation and editing; and
• Strong ability to collect, analyze and report on performance data.

Bonus points

• You’ve developed your own creative project (a book, a blog, a product — anything!);
• Fluent in multiple languages. Reedsy welcomes applicants of all cultures and backgrounds; and
• A good dose of ambition, a willingness to learn, and a great sense of humor.

Benefits

• Work from home;
• Paid paternal and maternal leave;
• Annual team retreat

Salary range:

€40k – €60k