Growth Marketing Manager — GTM, Lead Gen & Campaigns

Perseus Group; Wallingford; On-site; GBP 45,000 - 60,000; Full time

Job summary

Gladstone Software is seeking a Marketing Manager to drive GTM strategies across payments, products, and managed services, while leading cross‑functional teams to sharpen messaging and grow revenue. The role focuses on lifecycle marketing campaigns, data‑driven insights, and strong stakeholder engagement.

You will oversee events, sponsorships and marketing services retention while coordinating with sales, services and product marketing. A data‑driven mindset and budget management are essential.

Qualifications

• Excellent written skills and a keen eye for grammar.
• Adept at translating complex product information into digestible customer language across various mediums.
• A deep passion for clear, concise communications.
• Excellent technical writing and verbal communication skills.
• Competence with Salesforce and HubSpot (advantage).
• Proficiency in documentation publishing, e.g., Confluence, Jira.
• Competence with Microsoft Office.
• A background in engineering or computer science (preferred).
• Experience in Professional Writing or Creative Writing (a plus).

Responsibilities

• Develop revenue generating GTM strategies across payments, products and services.
• Collaborate with product and cross-company stakeholders to drive value propositions.
• Identify new business and cross-sell opportunities using data insights.
• Design and manage end-to-end marketing campaigns with KPI tracking.
• Create tools and collateral to enable sales and marketing alignment.
• Lead generation and nurturing through automated workflows and ABM initiatives.
• Coordinate events, sponsorships and vendor relationships to expand reach.

Skills

Excellent writing

Clear communication

Salesforce

HubSpot

Confluence

Jira

Microsoft Office

Engineering background

Education

Engineering or computer science background

Tools

Salesforce

HubSpot

Confluence

Jira

Job description

Gladstone Software is seeking a Marketing Manager to drive GTM strategies across payments, products, and managed services, while leading cross‑functional teams to sharpen messaging and grow revenue. The role focuses on lifecycle marketing campaigns, data‑driven insights, and strong stakeholder engagement.

You will oversee events, sponsorships and marketing services retention while coordinating with sales, services and product marketing. A data‑driven mindset and budget management are essential.