Growth Marketing Lead: SEO & Analytics

Direct Recruitment; Greater London; Hybrid; GBP 24,000 - 40,000; Full time

Job summary

Growing Education Company in Central London is seeking a Digital Marketing Manager to turn data into decisions that drive enquiries, bookings and revenue. You will own SEO, analytics, and website optimization within a small, collaborative team, interfacing with an agency and internal marketers.

You’ll focus on turning insights from Google Analytics and Tag Manager into practical campaigns, with a hybrid work setup in London.

Qualifications

• Two+ years of digital marketing experience.
• Practical SEO experience and strong analytical skills.
• Proactive, data-driven with ROI focus.
• Experience working with agencies and paid media.
• Familiar with attribution tools and eager to learn Triple Whale.

Responsibilities

• Own key areas of digital performance including paid media, SEO and site optimization.
• Manage relationship with paid media agency and monitor PPC/paid social.
• Collaborate with Marketing Team Lead on budgets and strategy.
• Develop an SEO plan to grow organic visibility including AI-powered search.
• Test new channels such as influencer, affiliate and partnerships.

Skills

Digital marketing experience

SEO experience

Analytical skills

Proactive mindset

Agency collaboration

ROI focus

Tools

Google Analytics

Google Tag Manager

Search Console

PPC platforms

Job description

Growing Education Company in Central London is seeking a Digital Marketing Manager to turn data into decisions that drive enquiries, bookings and revenue. You will own SEO, analytics, and website optimization within a small, collaborative team, interfacing with an agency and internal marketers.

You’ll focus on turning insights from Google Analytics and Tag Manager into practical campaigns, with a hybrid work setup in London.