Group Business Director - London ( Maternity Cover) Sales: Sales Local General · London

Acast AB; London; On-site; GBP 70,000 - 100,000; Full time

Job summary

Acast is seeking a Group Business Director based in London to manage a thriving business patch with responsibilities including team management and commercial strategy. This is an opportunity for a confident leader with expertise in the podcast industry to drive sales and engage effectively with clients and agencies.

Qualifications

• Proven team management experience.
• Strong understanding of the podcast landscape.
• Exposure to large agency groups and established relationships.

Responsibilities

• Management and development of all sales personnel.
• Deliver patch specific commercial strategy.
• Represent Acast at key industry events.

Skills

Team Management

Sales Leadership

Creative Problem Solving

Relationship Building

Knowledge of Podcast Industry

Job description

About Acast

Since 2014, Acast has been creating the world’s most valuable podcast marketplace, building the technology which connects podcast creators, advertisers and listeners. Its marketplace spans more than 140,000 podcasts, 2,700 advertisers and c.1 billion quarterly listens. Crucially, those listens are monetized wherever they happen - across any podcasting app or other listening platform. The company operates worldwide and is headquartered in Stockholm, Sweden. Acast is listed on the Nasdaq First North Premier Growth Market.

Fresh off the win of Campaign Audio Advertising Awards Sales Team of the Year 2025 Acast Sales team is a small and mighty team, continually defying challenges - economic, inventory pressures and resource amongst them - to position ourselves as market leader. We put our clients, talent and agencies front and centre of everything we do, taking pride and delight in the full package, we’re audio first, but not only as we step fully into an Omnichannel offering with a bolstered social and video focus. With a concentrated action on diversity, inclusion, and mental well-being being carried through in our external relationships and development, we’re bringing a commitment to a truly collaborative, innovative and inclusive audio landscape. Want to join us for the ride?

Want to see some of the cool campaigns we’ve worked on recently? Take a peek here

About the role
As Group Business Director, you will be based in our office in London - reporting directly to our MD Josh Woodhouse, alongside 3 other experienced Group Business Director. We are looking for a confident & tenacious individual to maintain and grow a thriving business patch responsible for circa £15M. This role is ideal for someone who has Sales and Collaborative Leadership experience. Podcasts are a vibrant piece of the media jigsaw right now and we’re looking for someone to jump in with a growth mindset, infectious energy and unshakeable integrity.

Term of contract: Maternity Cover starting Aug/Sep

What you´ll do

Management and development of all sales personnel within direct line:

• Support and care comes first at Acast, ensuring your team are supported, happy and motivated to succeed is number one priority

• Deliver specific development plans for each of your individual sellers - mandating the expectation for successful sellers at Acast

• Maintain top level escalation point for all sellers within the group

• Manage all group based holiday efficiently, ensuring cover is planned across all planned holiday

• Manage all expenses at group level, ensuring spend is managed and delivered in the most effective way driving strategic agency engagement

• Lead by example - remain the base of knowledge for your teams and firmly establish yourselves as the leaders of the sales team!

• Represent Acast at key industry events

• Creative problem solving and resolving challenges: As in any growing business, we often encounter new and unforeseen challenges in the commercial space which requires creative thinking and clear actions, often involving multiple stakeholders to deliver a solution

Comprehensive delivery of patch specific commercial strategy:

• As a Senior commercial ambassador you’ll ensure that Acast continues to be regarded as the leading podcast marketplace in the world. You will be a senior expert in the podcasting space, regularly updating and informing your agencies and clients on all the latest news across Sales, Content & Ad Tech. Your thought leadership will be highly regarded amongst internal and external stakeholders.

• Build and nurture relationships with senior contacts across the patch

• Represent the ultimate knowledge base for your agency/client patches, working collaboratively with the Commercial Sales Team to deliver a bespoke commercial strategy at group level that is followed and delivered by each of your sellers at agency/client level

• Ensure sellers deliver a comprehensive coverage of agency/client set within each group

• Become established as the commercial leader within your agency/client set for all top tier conversations

• Each Q, identify specific agency/client level opportunities/challenges and deliver a group level strategy that will help take advantage of opportunities and overcome any challenges

Senior support across largest commercial opportunities:

• Core point of senior support for sellers in pitch, negotiation and close stage of sales cycle

• Utilise seniority to show prioritisation of key strategic clients and improve chances of conversion

• Utilise seniority to coach sellers through the sales cycle and empower them to deliver wider opportunities

• Lean in to support Creator Network in upskilling Podcast talent in commercial packages

Who you are

• Proven team management experience

• Exposure to large agency groups and established relationships with Senior Agency contacts (preferably Group M/WPP)

• Strong understanding of the podcast landscape and wider audio industry as a whole

• Knowledgeable around video/social

Culture

Acast is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment regardless of race, gender, sexual orientation, religion, ethnicity, national origin or any of the other wonderful characteristics that make us different.

Culture is our number one priority as a business. We believe people come first, and we work every day to enable autonomy, continuous improvement and bring out the best in people. We’re global and have remote teams, so it’s even more important that we strive for an open, inclusive and caring environment where everyone feels visible and welcome.

We consider ourselves a modern organization driven by strong values to create the best, most fulfilling and nurturing culture.

We very much look forward to finding the next great person to join our cause!