Global Strategy Director - PESO & Transformation Lead

Starcom; Greater London; On-site; GBP 90,000 - 130,000; Full time

Job summary

Starcom in the United Kingdom is seeking a talented strategic lead to partner with Mars Petcare brands on their marketing transformation journey across global markets. This role sits at the heart of a Power of One model integrating media, production, data, tech, social and commerce to create PESO experiences.

You will evaluate strategy, develop global frameworks, and build case studies while collaborating with senior leaders across four businesses. Travel may be required.

Qualifications

• Deep fluency in Ehrenberg-Bass/How Brands Grow and applying to strategy assessments.
• Proven ability to build trust across a matrixed global structure.
• Experience with media planning and international exposure.
• Strong analytical skills and data-led insights.
• Ability to create global frameworks with local nuance.
• Proficient in storytelling and turning activity into case studies.
• Comfort in governance and oversight, not day-to-day delivery.
• Experience designing training or guidance for regional teams.
• Ability to navigate senior stakeholder relationships diplomatically.
• Excellent PowerPoint reporting and leadership updates.

Responsibilities

• Support the capability transformation agenda and upskill teams.
• Collaborate with Mars Petcare leadership to build transformation capabilities.
• Provide leadership with visibility into network work across divisions.
• Build strong relationships with divisional leads and strategy teams.
• Drive best practice by delivering training and creating guidance.
• Develop a bank of case studies from across divisions.
• Assist Global Strategy Lead on strategic initiatives.
• Ensure processes are followed and deviations flagged.
• Act as link between Global Petcare strategy and divisional businesses.
• Evaluate strategy outputs against growth principles and provide constructive challenge.
• Navigate complex stakeholder relationships with diplomacy.

Skills

Ehrenberg-Bass principles

Relationship building

Media planning

Data-driven insights

Global framework design

Storytelling

Stakeholder management

Presentation skills

English fluency

Tools

PowerPoint

Excel

Job description

Starcom in the United Kingdom is seeking a talented strategic lead to partner with Mars Petcare brands on their marketing transformation journey across global markets. This role sits at the heart of a Power of One model integrating media, production, data, tech, social and commerce to create PESO experiences.

You will evaluate strategy, develop global frameworks, and build case studies while collaborating with senior leaders across four businesses. Travel may be required.