Global Programmatic Strategy Director

WPP Media; Greater London; Hybrid; GBP 120,000 - 180,000; Full time

Benefits offered by this job

Hybrid work model

Competitive benefits

Paid time off

Job summary

WPP Media is seeking a Director of Programmatic for Global Client Solutions. This senior, BD-level role demands delivering best-in-class programmatic strategy and on-ground media solutions for top global clients.

You will lead the development of our Open-web offering and collaborate with analytics, planning, and insights teams to drive digital acceleration. You will guide strategic direction, manage key client relationships, and work with DSP partners to raise standard practices.

Qualifications

• Proven programmatic planning & buying experience across large clients.
• Established thought-leadership in the Programmatic Marketing & Media industry.
• Experience working with major DSP partners to drive best practices.

Responsibilities

• Develop programmatic strategy and innovative solutions to position WPP Media as industry leaders.
• Collaborate with markets to develop test-and-learn opportunities and scale results.
• Represent WPP Media in new business pitches and contribute to pricing and strategy.
• Drive best-practice planning and activation frameworks to elevate global delivery.
• Lead cross-functional teams and maintain strong client partnerships.

Skills

Programmatic leadership

Large spending client experience

Stakeholder management

Open/web media knowledge

Data-driven decision making

Verbal and written communication

Team leadership

Negotiation

Self-starting

Agency collaboration

Tools

Google DSP

The Trade Desk (TTD)

Amazon DSP

AdLook

Blis

Job description

WPP Media is seeking a Director of Programmatic for Global Client Solutions. This senior, BD-level role demands delivering best-in-class programmatic strategy and on-ground media solutions for top global clients.

You will lead the development of our Open-web offering and collaborate with analytics, planning, and insights teams to drive digital acceleration. You will guide strategic direction, manage key client relationships, and work with DSP partners to raise standard practices.