Global Product Marketing Manager - Ad Tech (Remote)

RTB House

Greater London

Ibrido

GBP 90.000 - 140.000

Tempo pieno

41 ore fa
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Descrizione del lavoro

RTB House, a global ad-tech company, seeks a Global Product Marketing Manager to shape, launch, and scale products for top brands. Translate complex tech into compelling narratives and equip commercial teams with powerful go-to-market content.

This senior, hands-on role combines strategy with execution. You’ll own portfolio positioning, lead GTM initiatives, collaborate with Sales, Product and Tech, and operate in London with a mostly remote setup and weekly office presence.

Competenze

  • 7+ years of Product Marketing experience, ideally in B2B ad-tech.
  • Proven experience in the US programmatic advertising market.
  • Strong commercial mindset with experience influencing revenue growth and product adoption.
  • Solid understanding of performance advertising metrics like ROAS and incrementality.
  • Excellent written and spoken English.

Mansioni

  • Own portfolio positioning, value proposition and messaging.
  • Translate complex technology into clear customer benefits.
  • Monitor market trends, customer needs and competitors to inform strategy.
  • Lead GTM strategies for new products from validation to launch.
  • Shape pricing, packaging and value propositions to drive revenue.
  • Collaborate with Product and Technology to reflect commercial needs.
  • Monitor performance and identify opportunities to improve results.
  • Partner with Sales and Client Services to drive adoption and upsell.
  • Develop sales materials, presentations, business cases and case studies.
  • Build evidence of product value through campaign results and metrics.
  • Translate capabilities into meaningful customer conversations.
  • Align Product, Technology, Sales, Account Management and Marketing.
  • Manage multiple initiatives and keep stakeholders engaged.
  • Bring market insights to influence future product strategy.

Conoscenze

Product marketing
B2B ad-tech
US programmatic advertising
Commercial mindset
Storytelling
Data-driven decisions
Stakeholder management
English proficiency

Descrizione del lavoro

RTB House, a global ad-tech company, seeks a Global Product Marketing Manager to shape, launch, and scale products for top brands. Translate complex tech into compelling narratives and equip commercial teams with powerful go-to-market content.

This senior, hands-on role combines strategy with execution. You’ll own portfolio positioning, lead GTM initiatives, collaborate with Sales, Product and Tech, and operate in London with a mostly remote setup and weekly office presence.

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