Global MarTech & Engagement Platform Product Lead

Elanco; Hook; Hybrid; GBP 60,000 - 95,000; Full time

Benefits offered by this job

Hybrid work environment

Travel 0-10%

Job summary

Elanco is seeking a Product Manager for MarTech & Engagement Platforms in Hook, UK. You will architect the marketing technology ecosystem, owning Docebo, On24, Wistia, and related tools, to empower global marketing teams with high-performing capabilities for pet owners, veterinarians, and farmers worldwide.

You will drive a globally scalable engagement strategy, collaborate across time zones, and ensure data privacy compliance while optimizing vendor relationships and ROI.

Qualifications

• 3+ years in digital product management or marketing operations, with B2B/B2C SaaS focus.
• Proven ability to manage global marketing stacks and integrate SaaS via APIs, scripts, and data layers.
• Proficiency in Google Analytics, SEO tools, and user behavior tracking to drive performance.
• Familiarity with global data privacy laws and ability to navigate privacy requirements for business outcomes.
• Operational rigor in managing multiple priorities and vendors with ROI focus.
• Ability to work effectively across time zones, bridging UK/EMEA with Global HQ.

Responsibilities

• Lead lifecycle, integration, and optimization of Elanco’s marketing SaaS stack (Docebo, On24, Wistia, Pear Commerce, Ahrefs).
• Define a globally scalable strategy for engagement technologies and act as primary contact for OUS stakeholders (UK/EMEA/APAC).
• Use GA, Clarity, and ObservePoint to monitor platform health and provide insights for web product improvements.
• Partner with Legal and Privacy to ensure GDPR/CCPA compliance across platforms (Trustseal, Preference Centers).
• Evolve Ops Lead responsibilities by streamlining onboarding and adoption of new marketing technologies.

Skills

MarTech integration

SaaS management

Vendor management

Analytics & SEO

Global collaboration

Privacy & compliance

Tools

Docebo

On24

Wistia

Pear Commerce

Google Analytics

Ahrefs

Clarity

ObservePoint

Job description

Elanco is seeking a Product Manager for MarTech & Engagement Platforms in Hook, UK. You will architect the marketing technology ecosystem, owning Docebo, On24, Wistia, and related tools, to empower global marketing teams with high-performing capabilities for pet owners, veterinarians, and farmers worldwide.

You will drive a globally scalable engagement strategy, collaborate across time zones, and ensure data privacy compliance while optimizing vendor relationships and ROI.