Global GTM Enablement Lead

Enablement Squad; Greater London; Hybrid; GBP 70,000 - 100,000; Full time

Benefits offered by this job

Health Insurance

Dental Health Cover

Pension

Flexible Hybrid Working

Enhanced Parental Leave

Travel Insurance

Life Assurance

Income Protection

Referral Bonus

Buy and Sell Holiday

Training Reimbursement

Job summary

ITRS is seeking a Global GTM Enablement Lead to join our growth team. You will design and implement strategies to boost GTM effectiveness, uniting BDR, Sales, Marketing and Customer Success to execute campaigns and launches as one coordinated unit.

You will own enablement programs, content, training, and tools, partnering with Product Marketing and Solutions to ensure consistent messaging and measurable impact across regions. This hybrid role offers a path to influence global growth.

Qualifications

• 7+ years of experience in GTM enablement, GTM operations, or a related function in B2B software or technology.
• A degree in Business, Marketing, or a related field.
• Track record of orchestrating cross-functional campaigns or product launches across BDR, Sales, Marketing and Customer Success teams.
• Strong software and technical literacy, able to discuss enterprise software and customer value.
• Proven ability to develop and implement GTM enablement programmes with measurable results.
• Understanding of MEDDPICC, Challenger, SPICED, and Force Management methodologies.
• Ability to engage stakeholders at all levels with credibility.

Responsibilities

• Develop and implement a metrics-driven GTM enablement strategy aligned with global objectives.
• Coordinate growth campaigns and product launches across BDR, Sales, Marketing, and Customer Success.
• Establish a regular enablement cadence with consistent updates and training.
• Translate new technology releases into field-ready messaging and training.
• Present at go-to-market meetings to shape execution and strategy.
• Create and manage GTM content, playbooks, training, and onboarding materials.
• Design and deliver GTM training programs to enhance product knowledge and skills.
• Collaborate with Product, Marketing, Presales, and Customer Success for consistent messaging.
• Implement and manage GTM enablement tools and technologies.
• Analyze GTM performance and market trends to identify improvements.
• Define career progression paths within the GTM team.
• Track KPIs for enablement impact on pipeline and campaign performance.

Skills

GTM enablement

Cross-functional campaigns

CRM proficiency

AI integration

Data analytics

Project management

Education

Bachelor's degree in Business/Marketing

Tools

Gong

Salesforce

Salesloft

Clari

LinkedIn Navigator

Job description

At ITRS, we make society's critical technology work. Our mission is to deliver automated and holistic IT observability solutions that safeguard critical applications and enable innovation. We are the only monitoring and observability platform designed for the most demanding and regulated industries — trusted by 90% of Tier 1 capital markets firms.

We believe when our team thrives, so do our customers. With us, you'll find:

• A culture that backs you– We're proud to be a Great Place to Work for multiple years in a row due to our inclusive, supportive environment.

• Work that matters– Make a real difference with 1,000s of global customers in industries that keep the world running, including 9 out of 10 top investment banks.

• Room to grow– Whether you're starting your career or bringing years of experience, we're committed to your development. Just ask our team members who've been excelling here for 10+ years.

With headquarters in London and teams across the US, Europe, and Asia, ITRS combines the agility of a high-impact tech business with the stability of a private equity–backed global partner.

Join our rapidly growing team as a Global GTM Enablement Lead, reporting directly to the Chief Marketing Officer (CMO). In this dynamic role, you will develop and implement strategies to enhance our GTM team's effectiveness and efficiency.
You will be the connective tissue across our go-to-market organization, bringing BDR, Sales, Marketing and Customer Success together to execute growth campaigns and product launches as one coordinated unit. You will also create and manage GTM enablement programs, tools and content to support our GTM processes, driving revenue growth and improving win rates. You will partner with and enable our global Sales, Customer Success, BDR, Presales, renewals, HR and L&D teams.

As a Global GTM Enablement Lead, you will:

• Develop and implement a metrics-driven comprehensive GTM enablement strategy aligned with our global business objectives and GTM goals.
• Better synchronize all GTM functions on growth campaigns and product launches: own coordinated execution and rally BDRs, Sales, Marketing and Customer Success to deliver as one unit.
• Establish and run a regular enablement cadence, including fortnightly enablement calls, so every GTM team has a consistent, predictable rhythm of updates and training.
• Bridge Product and the field, ensuring every new technology release is translated into clear, field-ready messaging, talk tracks and training in time for launch.
• Present with authority at the monthly go-to-market meeting, to field teams and to leadership, shaping how the GTM organisation executes.
• Create and maintain GTM enablement content Own GTM training and content programs, including playbooks,content repositories, product training,campaign and launch materials, and onboarding materials, with subject matter experts from Product, Product Marketing and Solutions contributing their expertise into them.
• Design and deliver effective GTM training programmes to enhance product knowledge, GTM skills, and performance across the GTM organisation.
• Collaborate with Product Management, Marketing, work hand in hand with Product Marketing and collaborate closely with Product Management, GTM (including Presales), and Customer Success teams to ensure consistent messaging and positioning of our software solutions.
• Implement and manage GTM enablement tools and technologies to streamline processes and improve GTM productivity.
• Analyse GTM performance and market trends to identify areas for improvement and develop targeted enablement initiatives.
• Design and implement career progression plans for all the key roles within the GTM team to promote growth and development internally
• Partner with global GTM leadership to define and track key performance indicators (KPIs) for measuring the impact of GTM enablement efforts on pipeline, win rates and campaign performance, not just activity or course completion.
• Stay informed about industry trends, competitive landscape, and best practices in GTM enablement to continuously refine our approach.

• 7+ years of experience in GTM enablement, GTM operations, or a related function in B2B software or technology. A degree in Business, Marketing, or a related field.
• A track record of orchestrating cross-functional campaigns or product launches across BDR, Sales, Marketing and Customer Success teams.
• Strong software and technical literacy: you get to grips quickly with complex enterprise software and can speak credibly to customer value and functionality at a high level. You don’t need to be a deep product expert, but you must be comfortable with the technical side of what ITRS sells.
• Proven track record of developing and implementing successful GTM enablement programmes that drive measurable results.
• Strong understanding of enterprise software GTM processes and methodologies- MEDDPICC, Challenger, SPICED, and Force Management.
• Ability to engage stakeholders at all levels.The presence to command a room and engage stakeholders at all levels, from field teams to the executive leadership team, with the credibility to be taken seriously.
• Experience with CRM systems and GTM enablement technologies including Gong, Salesforce, Salesloft, Clari, and LinkedIn Sales Navigator.
• Expertise with Artificial Intelligence and ability to integrate it into the GTM organisation through messaging, training, planning, and analysis.
• Analytical with the ability to interpret data and translate insights into actionable strategies.
• A programmatic mindset: you build repeatable programmes and operating rhythms and measure them on business outcomes.
• Exceptional project management skills and ability to manage multiple priorities in a fast-paced environment.

• Health Insurance and Dental Health Cover for you and your dependants
• Employee Assistance Programme
• Pension
• Flexible Hybrid Working
• Enhanced Parental Leave
• Travel Insurance
• Life Assurance
• Income Protection
• Referral Bonus
• Buy and Sell Holiday
• Training Reimbursement

ITRSis an Equal Opportunity employer and Inclusion is part of our everyday life. We celebrate diversity and pride ourselves on providing an environment where all employees can be their authentic selves and have a voice, allowing everyone to contribute equally. We remain committed to advocating inclusion, diversity, and equality into our ITRS family as we grow and enrich our business.

We welcome applications from everyone in the community as we recognise that a diverse workforce is a stronger workforce.