Global Director, Integrated Marketing & Growth

Dun & Bradstreet, Inc.; Greater London; Hybrid; GBP 150,000 - 210,000; Full time

Job summary

Dun & Bradstreet, Inc. in London is seeking a Director, Integrated Marketing to lead global marketing strategy, demand generation, and cross-functional programs that build brand awareness and drive pipeline.

This role partners with senior leaders across regions to shape growth opportunities, manage a high-performing team, and ensure data-driven decisions across digital, content, events, and field marketing.

Qualifications

• 10+ years of B2B marketing experience, including senior leadership roles.
• Proven ability to develop integrated marketing programs across global markets.
• Strong stakeholder management and ability to influence senior leaders.
• Experience shaping go-to-market strategies and demand generation.
• Hands-on with marketing technologies and analytics platforms.

Responsibilities

• Define and lead the integrated marketing strategy and long-term roadmap.
• Partner with senior leaders to align customer engagement and growth opportunities.
• Develop and execute plans across multiple business units and international markets.
• Set annual and quarterly marketing priorities to support business goals.
• Lead the development and delivery of campaigns across digital, content, events, and field marketing.
• Drive pipeline growth, revenue contribution, and brand engagement.
• Establish and monitor KPIs and optimize ROI.

Skills

B2B Marketing

Integrated Marketing

Demand Generation

Go-to-Market Strategy

Stakeholder Management

Leadership

Cross-functional Collaboration

Campaign Management

Analytics & Data-driven decision

Education

Bachelor's degree in Marketing, Business, Communications

Tools

Eloqua

HubSpot

Salesforce

Google Analytics

Google Tag Manager

Job description

Dun & Bradstreet, Inc. in London is seeking a Director, Integrated Marketing to lead global marketing strategy, demand generation, and cross-functional programs that build brand awareness and drive pipeline.

This role partners with senior leaders across regions to shape growth opportunities, manage a high-performing team, and ensure data-driven decisions across digital, content, events, and field marketing.