Global Content & Optimisation Lead - Experiments

ASOS

United Kingdom

Hybrid

GBP 65,000 - 90,000

Full time

14 days+

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Benefits offered by this job

Employee discount

Employee sample sales

25 days annual leave

Discretionary bonus

Private medical care

Flexible benefits

Learning and development opportunities

Job summary

ASOS is seeking a Senior Lead for Content & Optimisation to steer the experimentation roadmap and optimise the onsite experience across markets. You will partner with Digital Product, Marketing Delivery and Creative to balance global consistency with local relevance.

With proven leadership in ecommerce and CMS systems (Sitecore), you will drive cross-functional collaboration, mentor a team of Content & Optimisation specialists, and champion data-driven decisions to accelerate performance and

Qualifications

Proven experience building experimentation roadmaps.
Experience in online ecommerce and CMS (Sitecore).
Marketing experience in own channel marketing.
Experience managing content across multiple markets and languages.

Responsibilities

Lead experimentation roadmap for homepage priorities across markets.
Oversee homepage content delivery across markets with local relevance.
Support global content strategy aligned to campaigns and seasonality.
Mentor Content & Optimisation team and drive continuous learning.
Build strong cross-functional relationships with Trade, Commercial, Digital Product, Marketing and Creative.