Global Campaigns & Growth Marketing Manager

Green Recruitment Company; Greater London; Hybrid; GBP 38,000 - 45,000; Full time

Benefits offered by this job

Hybrid working

Private healthcare

25 days annual leave

Lead origination bonus

Chartered Marketer status support

Job summary

The Green Recruitment Company is expanding its group marketing function with a lead-level Campaigns & Marketing role. You’ll turn strategy into practical campaigns across priority sectors and geographies, collaborating with consultants and sales leaders to create measurable opportunities.

You will own integrated campaigns, ABM programs, events and marketing tech workflows, including CRM, landing pages and lead routing in Loxo. Hybrid working and a clear progression path are provided.

Qualifications

• Integrated campaign experience in B2B or recruitment across several channels.
• Hands-on experience of email marketing, CRM, segmentation, automation, landing pages and events.
• Working knowledge of PPC and paid social, with the judgement to use it selectively and assess return.
• Strong organisation and project management — multiple stakeholders, deadlines and dependencies at once.
• Confidence working with sales teams and senior stakeholders, including challenging a vague brief constructively.
• Analytical instincts, and a healthy scepticism of vanity metrics.
• Sound understanding of consent, suppression and responsible campaign practice.
• A test-and-learn mindset and genuine interest in marketing technology, automation and AI-enabled ways of working.

Responsibilities

• Translating commercial priorities into campaign plans — audience, channels, actions, budget, measures of success — and delivering them end to end
• Running structured pre-event, live-event and post-event marketing around our priority conferences, so events produce meetings and opportunities rather than just attendance
• Building account-based and outbound programmes for named target accounts, working shoulder to shoulder with consultants and sales leaders
• Owning the marketing tech workflows — audiences, nurture sequences, landing pages, lead capture, routing and follow-up in Loxo and connected platforms
• Triaging marketing-generated client enquiries quickly and ensuring source, campaign and follow-up data is captured properly
• Managing selective PPC and paid social against defined audiences, budgets and outcomes — and recommending when to stop
• Supporting new-market, new-team and new-service launches with practical activation plans and repeatable playbooks
• Reporting on what worked, what didn't, and what should change next time

Skills

Campaign management

B2B marketing

Email marketing

CRM

Automation

Events

PPC

Analytics

Tools

Loxo

Job description

The Green Recruitment Company is expanding its group marketing function with a lead-level Campaigns & Marketing role. You’ll turn strategy into practical campaigns across priority sectors and geographies, collaborating with consultants and sales leaders to create measurable opportunities.

You will own integrated campaigns, ABM programs, events and marketing tech workflows, including CRM, landing pages and lead routing in Loxo. Hybrid working and a clear progression path are provided.