Gifting Category Marketing Manager - Premium Chocolate

pladis Foods Limited

London

Sur place

GBP 70 000 - 95 000

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Résumé du poste

Godiva is seeking a Category Marketing Manager, Gifting to shape the global gifting category growth agenda. You will translate strategy into portfolio plans, innovation programmes and seasonal initiatives, partnering with regional teams to bring propositions to market.

With consumer insight, commercial analysis and project leadership, you will develop gifting propositions across boutiques, cafés, premium retail and Global Travel Retail, strengthening Godiva's premium chocolate gifting position.

Qualifications

  • Essential relevant experience in FMCG marketing premium segment, category management, innovation or portfolio management, particularly within chocolate or confectionery.
  • Strong analytical skills, with the ability to translate consumer, market and performance data into actionable recommendations.
  • Understanding of gifting behaviour, occasion-based marketing and seasonal planning.
  • Experience developing innovation pipelines and taking products from concept to launch.
  • Commercial acumen, including an understanding of sales, profitability and the factors that drive category growth.
  • A collaborative approach and the ability to work effectively across functions, markets and cultures.
  • Strong organisational skills, attention to detail and a focus on execution.

Responsabilités

  • Analyse consumer behaviour, shopper needs, competitor activity and category trends, translating findings into clear portfolio and innovation recommendations.
  • Lead selected projects from concept through to launch, coordinating cross-functional teams across Design, Insights, R&D, Commercialisation and Supply Chain to deliver against scope, timelines and commercial objectives.
  • Develop gifting collections and seasonal programmes, including boutique-exclusive and café propositions, and assortments tailored to Global Travel Retail.
  • Develop business cases and assess sales potential, profitability and portfolio implications to inform investment and prioritisation decisions.
  • Partner with regional marketing and commercial teams to adapt global propositions to local needs and support launch readiness and execution.
  • Track portfolio, innovation and seasonal performance against KPIs, blending results with market feedback to drive improvements.
  • Prepare category reviews, project updates and decision materials for stakeholder alignment.

Connaissances

FMCG marketing
Category management
Innovation
Portfolio management
Chocolate gifting
Analytical skills
Gifting behaviour
Occasion-based marketing
Seasonal planning
Cross-functional collaboration

Description du poste

Godiva is seeking a Category Marketing Manager, Gifting to shape the global gifting category growth agenda. You will translate strategy into portfolio plans, innovation programmes and seasonal initiatives, partnering with regional teams to bring propositions to market.

With consumer insight, commercial analysis and project leadership, you will develop gifting propositions across boutiques, cafés, premium retail and Global Travel Retail, strengthening Godiva's premium chocolate gifting position.

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