General Manager

McBride Sport; West Midlands Combined Authority; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading venue in the West Midlands is seeking a General Manager to oversee operations and drive commercial success. This role offers the chance to shape a high-profile sports and events destination, requiring strong leadership and exceptional management skills to deliver excellence in customer experience.

Qualifications

• Minimum 5 years' experience in senior venue or event management.
• Proven track record in large-scale event delivery.
• Demonstrated capability in managing outdoor spaces.

Responsibilities

• Drive commercial performance across all aspects of the venue.
• Lead planning and delivery of major events.
• Build and maintain key stakeholder relationships.

Skills

Leadership

Commercial Acumen

Stakeholder Management

Customer Service Excellence

Health and Safety Compliance

Education

Degree in Business Management or related field

Job description

This range is provided by McBride Sport. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

General Manager – Premium Sports Venue | West Midlands

Our client is seeking an exceptional leader to take the helm of a renowned sports and events venue in the West Midlands. With a packed calendar of sporting fixtures and a thriving year-round events business, this is a rare opportunity to shape the future of a flagship destination in the UK’s leisure and hospitality landscape.

About the Venue:

This premium sports venue hosts 25 high-profile fixtures annually, including one of the region’s most iconic events. It is also home to a wide range of non-sports events, including:

• Corporate hospitality and conferences
• Live music events and festivals
• Seasonal public events such as fireworks nights and family fun days
• Weddings and private functions
• An on-site caravan and motorhome park

The Role:

As General Manager, you’ll report to the Regional Director and lead a team of experienced senior managers across operations, finance, catering, customer service, and events. You’ll be responsible for:

• Driving commercial performance across all aspects of the venue
• Leading the planning and delivery of major events
• Building and maintaining key stakeholder relationships at executive level – locally and across the wider industry
• Identifying and capitalising on growth and investment opportunities
• Ensuring excellence in customer experience and operational delivery

What We’re Looking For:

• A proven leader with at least 5 years' senior venue or event management experience
• Strong commercial acumen and a track record in delivering large-scale public events
• Experience in estate/land management and optimisation of outdoor space
• A collaborative relationship-builder who can represent the venue with credibility and vision
• Sound knowledge of health and safety practices and compliance
• A willingness to work evenings and weekends as required by the events calendar

This is a high-impact leadership opportunity for someone ready to take ownership of a unique venue with significant potential.

Interested in learning more?

Please get in touch to explore how you could lead the next chapter at this exceptional West Midlands destination.

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  General Business, Finance, and Sales

• Industries

  Sports Teams and Clubs, Hospitality, and Events Services

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