Fundraising Officer (Social Media)

Reed; Stockport; Hybrid; GBP 38,000 - 46,000; Full time

Benefits offered by this job

27 days holiday + bank holidays

Pension

Hybrid working – 37.5 hours per week

International reach

Job summary

Reed is partnering with a leading international charity to recruit an experienced Fundraising Executive with strong social media skills to join their communications and digital team.

The role focuses on turning online engagement into tangible fundraising results and involves leading innovative digital fundraising campaigns, building relationships with influencers, and identifying opportunities across social media channels.

Qualifications

• Must have experience in fundraising, digital fundraising, or social media within charity/not-for-profit organisations.
• Proven track record of delivering campaigns that generate income, leads or engagement.
• Strong understanding of social media platforms including TikTok, Facebook, Instagram and WhatsApp.
• Commercially focused with strong analytical and reporting skills.
• Knowledge of emerging digital trends, social commerce and online fundraising opportunities.
• Comfortable using AI tools within marketing campaigns.
• Experience within the charity sector is essential

Responsibilities

• Develop and deliver end-to-end social media fundraising campaigns that drive income and supporter acquisition.
• Manage fundraising initiatives linked to online events, challenges, competitions and community campaigns.
• Build and maintain relationships with influencers, creators, ambassadors and external partners to maximise campaign reach and fundraising outcomes.
• Explore opportunities across new and emerging channels including TikTok Shop, Twitch, Discord and social commerce platforms.
• Monitor campaign performance, analyse results and provide recommendations to improve ROI and supporter engagement.
• Support donor acquisition and data growth through digital fundraising activity and lead generation campaigns.
• Use AI-powered tools to enhance campaign planning, content creation, audience research and reporting

Skills

Fundraising

Social media

Campaign analysis

Campaign management

Job description

Location: Cheadle
Salary: Up to £42,000

We're working with a leading international charity to recruit an experienced Fundraising Executive with strong social media skills, to join their growing communications and digital team.

This is a fantastic opportunity for a commercially minded Fundraising Executive with a strong social media background, who understands how to turn online engagement into tangible fundraising results.

The successful candidate will lead innovative digital fundraising campaigns, build relationships with influencers and content creators, and identify new opportunities to generate income through established and emerging social media channels.

Key Responsibilities

• Develop and deliver end-to-end social media fundraising campaigns that drive income and supporter acquisition.
• Manage fundraising initiatives linked to online events, challenges, competitions and community campaigns.
• Build and maintain relationships with influencers, creators, ambassadors and external partners to maximise campaign reach and fundraising outcomes.
• Explore opportunities across new and emerging channels including TikTok Shop, Twitch, Discord and social commerce platforms.
• Monitor campaign performance, analyse results and provide recommendations to improve ROI and supporter engagement.
• Support donor acquisition and data growth through digital fundraising activity and lead generation campaigns.
• Use AI-powered tools to enhance campaign planning, content creation, audience research and reporting.

About You

• Must have experience in a fundraising role, or digital fundraising, or social media, within charity/not for profit organisations.
• Proven track record of delivering successful campaigns that generate income, leads or measurable engagement.
• Strong understanding of social media platforms including TikTok, Facebook, Instagram and WhatsApp.
• Commercially focused with strong analytical and reporting skills.
• Knowledge of emerging digital trends, social commerce and online fundraising opportunities.
• Comfortable using AI tools within marketing campaigns.
• Experience within the charity, NGO or not-for-profit sector is essential

What's on Offer?

• Theopportunity to join a purpose-led organisation with an international reach.
• A highly visible role with genuine impact on fundraising performance.
• Exposure to innovative digital fundraising campaigns and emerging social platforms.
• Excellent opportunities for career development and progression.
• 27 days holiday + bank holidays
• Pension
• Hybrid working – 37.5 hours per week
• A strong understanding of faith-based organisations and their values is key

If you're an ambitious social media fundraising professional looking to drive income through digital innovation and partnerships, we'd love to hear from you.