Frontline Copywriter: B2B SaaS Content Architect

Confirm; United Kingdom; Remote; GBP 40,000 - 65,000; Full time

Job summary

Confirm seeks an excellent B2B writer to clarify and lift our frontline proposition for senior HR, learning, and operations leaders in distributed organisations. Working within the go‑to‑marketing team, you’ll craft flagship pieces and shorter assets (campaign copy, articles, customer stories, emails, event content, sales materials, social posts, video scripts) that travel across channels.

This hands‑on role requires editorial judgment, collaboration with senior stakeholders, and the ability to

Qualifications

• Significant professional experience in B2B SaaS copywriting, content writing, journalism, editorial, brand storytelling, or a related discipline.

Responsibilities

• Writing for frontline market by translating the frontline proposition, messaging and market point of view into copy people can understand and use.
• Creating strong concepts, headlines, landing pages, emails, paid and organic social copy, event materials, and follow‑up content that work together.
• Building an understanding of C‑suite leaders, HR and learning teams, operational leaders, and frontline managers, including the pressures and language that shape decisions.
• Explaining product capabilities and technical ideas through real problems and outcomes rather than feature‑heavy language.
• Creating concise sales and field assets including talk tracks, pitch narratives, one‑pagers, account content, event briefs, and follow‑up copy.
• Keeping copy consistent with Confirm's brand while making it grounded and credible for this audience.
• Turning one strong report into multiple useful assets without making every channel feel identical.
• Managing multiple briefs, communicating trade‑offs early, balancing craft with campaign pace.

Skills

B2B SaaS copywriting

Content writing

Journalism

Editorial

Brand storytelling

Job description

Confirm seeks an excellent B2B writer to clarify and lift our frontline proposition for senior HR, learning, and operations leaders in distributed organisations. Working within the go‑to‑marketing team, you’ll craft flagship pieces and shorter assets (campaign copy, articles, customer stories, emails, event content, sales materials, social posts, video scripts) that travel across channels.

This hands‑on role requires editorial judgment, collaboration with senior stakeholders, and the ability to