Freelance Social Analytics & Insights Specialist

Born Social; Greater London; On-site; GBP 50,000 - 80,000; Part time

Job summary

Born Social, a London-based social-first creative agency, is seeking a Freelance Social Media Data and Insights Analyst. You will support analytics delivery across client accounts, deliver deep-dive analysis, and turn data into clear actionable insights.

The role involves building dashboards and collaborating with Strategy, Media and Client teams to optimise social activity. We value practical experience with social platforms, reporting frameworks, and tools like Datorama or Tableau.

Qualifications

• Experience in social media analytics, insights, or performance roles.
• Ability to turn data into meaningful, actionable insights.
• Strong understanding of social platforms, metrics and reporting frameworks.
• Hands-on experience with dashboards and reporting tools such as Datorama/Tableau.

Responsibilities

• Support social analytics delivery across key client accounts.
• Contribute to weekly, monthly and quarterly reporting cycles ensuring outputs are accurate and insightful.
• Deliver deep-dive analysis across social channels to identify trends and drivers.
• Turn platform data into clear, actionable insights and recommendations.
• Build and refine dashboards (Datorama, Tableau or similar) where required.
• Ensure data accuracy, consistency and best-practice reporting across outputs.
• Collaborate with Strategy, Media and Client teams to inform ongoing social activity.
• Support campaign reporting, audits, and performance reviews.

Skills

Social media analytics

Dashboarding

Data-driven insights

Reporting frameworks

Tools

Datorama

Tableau

Job description

Born Social, a London-based social-first creative agency, is seeking a Freelance Social Media Data and Insights Analyst. You will support analytics delivery across client accounts, deliver deep-dive analysis, and turn data into clear actionable insights.

The role involves building dashboards and collaborating with Strategy, Media and Client teams to optimise social activity. We value practical experience with social platforms, reporting frameworks, and tools like Datorama or Tableau.