Freelance Senior Digital Copywriter – Fashion & Lifestyle Brand

JR United Kingdom; Woking; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading fashion and lifestyle brand is seeking a Freelance Senior Digital Copywriter for a dynamic in-house studio. This 6-week contract offers an exciting opportunity to deliver compelling copy that resonates with customers. The role requires talent in crafting digital content across multiple platforms, with a strong focus on ecommerce strategies and collaboration with creative teams.

Qualifications

• Proven experience writing for ecommerce, ideally in fashion/homeware.
• Understanding of digital content strategy and SEO.
• Confident in both independent and team environments.

Responsibilities

• Craft compelling on-brand copy for various digital platforms.
• Collaborate with designers and marketers for engaging content.
• Balance creativity with commercial objectives.

Skills

Experience in ecommerce and digital retail

Fluency in SEO best practices

Creativity with commercial impact

Independent and collaborative working

Meticulous eye for detail

Passion for storytelling

Job description

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Freelance Senior Digital Copywriter – Fashion & Lifestyle Brand

Client: Lorien

Location: Woking, United Kingdom

Job Category: Other

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EU work permit required:

Yes

Job Views:

3

Posted:

10.06.2025

Expiry Date:

25.07.2025

Job Description:

Freelance Senior Digital Copywriter – Fashion & Lifestyle Brand

We’re working with a globally recognised retail brand to find a talented Senior Digital Copywriter to join their dynamic in-house creative studio. This is a fantastic short-term opportunity for a seasoned digital wordsmith who thrives in fast-paced, fashion-forward environments.

In this role, you’ll be crafting compelling, on-brand copy across a wide range of digital touchpoints – from homepage content and SEO copy to email campaigns, social media, and editorial features. You’ll be a key player in shaping the voice of one of the UK’s most loved retail names, working closely with designers, marketers, and brand teams to deliver engaging content that resonates with customers and drives results.

We’re looking for someone who:

• Has proven experience writing for ecommerce and digital retail (fashion/homeware a bonus)
• Is fluent in SEO best practices and digital content strategy
• Can balance creativity with commercial impact
• Is confident working independently and collaboratively
• Has a meticulous eye for detail and a passion for storytelling

This is a 6-week contract, outside IR35, with an immediate start. You’ll be expected to work 2 days per week onsite in Watford, with the remaining 3 days remote.