Frasers Dundee Assistant Manager Counter Lead

The Estée Lauder Companies Inc.; Dundee; On-site; GBP 25,000 - 30,000; Full time

Job summary

A leading company seeks a Counter Lead in Dundee to enhance brand presence and drive sales. The role involves managing retail standards, delivering exceptional service, and executing marketing strategies. Ideal candidates will have retail experience and strong communication skills.

Qualifications

• Experience in a fast-paced retail or consumer-facing environment.
• Ability to drive self-development.
• Commercial understanding and industry awareness.

Responsibilities

• Drive sales turnover and market share through consumer focus.
• Maximize sales through excellent service and retail standards.
• Plan and implement local marketing and events initiatives.

Skills

Effective communication

Organization

Prioritization

Job description

Description

The Counter Lead is responsible for supporting their Brand in driving sales turnover and market share through consistently remaining consumer focused.

They are accountable for achieving this by:

1. reflecting a credible and professional Brand image to all internal and external consumers at all times
2. maximising sales through selling, providing excellent service and retail standards
3. contributing to efficiencies through adhering to store/Brand/Company Procedures and guidelines
4. understanding daily/weekly targets
5. ensuring personal awareness of all additional sales avenues, e.g., eventing, Omni and digital channels
6. keeping up to date with competitor activities and missed opportunities
7. effectively using social media to leverage opportunities to drive the business and enhance the Brand image
8. delivering the Brand Strategy and an effective local plan
9. planning and implementing local marketing and events initiatives aligned with Retailer activity
10. delivering excellence in service, continually improving service levels, and fostering a surprise and delight culture
11. being an ambassador for the Brand, ensuring Brand values are represented and brought to life
12. managing refunds and complaints according to Company guidelines, consulting with the Area Manager when appropriate
13. using digital tools to keep knowledge up to date
14. delivering a consumer recruitment and retention strategy to grow a loyal customer base
15. developing product knowledge to ensure an industry-leading experience and product meeting consumer needs
16. planning to ensure excellent standards in product, housekeeping, displays, messaging, and pricing
17. reviewing retail standards daily to ensure they are maintained
18. completing deliveries, stock movements, and related administration within agreed timeframes
19. actioning auditable processes and administration per Company guidelines, taking corrective action when needed
20. fulfilling all information requests accurately and on time
21. minimising stock loss by following all security policies and procedures
22. creating and maintaining a safe environment for consumers, adhering to all policies and procedures
23. ensuring health & safety responsibilities and operational activities achieve at least an 'Acceptable' grade during audits

Commerciality

1. Managing daily replenishment and taking appropriate actions
2. Maximising sales performance using all available reports for decision-making
3. Planning and delivering visual merchandising layouts according to guidelines and timelines
4. Identifying stock issues and taking corrective actions, informing the Area Manager when necessary
5. Managing promotions and discounts in line with Company guidelines
6. Identifying trends and suggesting improvements to product performance

Qualifications

• Experience in a fast-paced retail or consumer-facing environment
• Ability to drive self-development
• Commercial understanding and industry awareness
• Effective communication, organization, and prioritization skills