Franchise Growth & Advertising Lead

Deliveroo; Greater London; On-site; GBP 60,000 - 90,000; Full time

Job summary

Deliveroo is expanding its commercial footprint across the UK, with Franchisee Manager acting as the on-the-ground lead for a multi-brand portfolio. The role requires strong relationship skills, field credibility, and the ability to drive growth through advertising, promotions, and operational excellence.

You will travel across your region, onboard sites, track performance, and partner with national teams to align local activity with the wider strategy.

Qualifications

• 2+ years in field sales or franchise support; experience with QSR or franchise businesses preferred.
• Ability to read dashboards and draw conclusions; bring numbers to franchisee meetings.
• Proven ability to build relationships with business owners.
• Understanding of how advertising investment drives growth in franchise networks.
• Comfort with travel and field-based responsibilities; manage your own schedule.
• Collaborative mindset; share learnings with the team.
• Strong organizational skills across multi-brand portfolios.

Responsibilities

• Own a large, multi-brand franchise portfolio across your region.
• Onboard new sites and set up operations to standards.
• Grow franchisee advertising impact to drive growth.
• Raise operational standards with franchisees to improve rider and customer experiences.
• Shape local promo plans to maximize growth.
• Coordinate with the national team to implement strategy locally.
• Report weekly, present monthly region performance, support quarterly reviews.

Skills

Franchise management

Sales experience

Data fluency

Relationship building

Advertising/digital ads

Field travel

Team collaboration

Job description

Deliveroo is expanding its commercial footprint across the UK, with Franchisee Manager acting as the on-the-ground lead for a multi-brand portfolio. The role requires strong relationship skills, field credibility, and the ability to drive growth through advertising, promotions, and operational excellence.

You will travel across your region, onboard sites, track performance, and partner with national teams to align local activity with the wider strategy.