Foundational Sales Leader

Robert Walters UK; London; On-site; GBP 80,000 - 120,000; Full time

Job summary

An innovative venture-backed SaaS company is seeking a Foundational Sales Leader to redefine their sales strategy and drive market expansion. This role offers the opportunity to be hands-on initially and quickly transition into a leadership position, where you will build and lead a high-performing sales team. You will collaborate closely with the founders to refine messaging and take their groundbreaking AI-powered product to market. If you have a passion for driving growth in a dynamic environment and possess a strong background in B2B SaaS sales, this is your chance to make a significant impact in the software development lifecycle.

Benefits

Accelerated Career Progression

Dynamic Culture

Expert Training

Qualifications

• 7-10 years of sales experience, with at least 3-5 years in a leadership role.
• Proven success in scaling sales teams in a startup environment.

Responsibilities

• Drive revenue growth by landing new customers and meeting sales targets.
• Develop and execute sales strategies for market expansion.

Skills

Sales Strategy Development

Revenue Growth

Team Management

Data Analysis

Customer Relationship Management

Sales Process Optimization

Problem-Solving

Entrepreneurial Mindset

Education

Bachelor’s degree in Business or Marketing

MBA

Tools

Sales Enablement Tools

Job description

The Company: My client is an innovative, venture-backed SaaS company focused on revolutionising the software development lifecycle (SDLC) using cutting-edge generative AI. Their mission is to make AI work for humans, not the other way around. Their flagship product enables teams to build software more efficiently, confidently, and easily throughout the entire SDLC. This AI-powered tool integrates seamlessly into existing workflows and tools, automating end-to-end tasks, delivering more impactful outcomes compared to traditional solutions that only offer limited functionality within IDEs.

The Role

As the Foundational Sales Leader, you will play a pivotal role in defining and executing the sales strategy, driving market expansion, and ensuring the successful disruption of the software development process. Initially, you will be hands-on and results-driven as an individual contributor but will quickly scale into a leadership role, building and leading the sales function. You will be a key collaborator with the founders, helping to refine messaging and leading the charge in taking their groundbreaking product to market. Your ability to drive revenue, scale teams, and execute strategic initiatives will be crucial to their growth.

Key Responsibilities

• Revenue Growth: Land new customers and expand. Meet and exceed quarterly and annual sales targets by optimising sales across company sizes, sectors, and industries.
• Sales Strategy: Develop and execute a strategy to achieve short- and long-term growth objectives. Help the organisation support these objectives through messaging, features, and sales support.
• Cross-Functional Collaboration: Collaborate closely with the entire organisation, especially to ensure a cohesive approach to market development and customer engagement.
• Customer Relationship Management: Maintain and strengthen relationships with key customers and partners. Ensure high levels of customer satisfaction and loyalty by delivering exceptional value through both direct and partner channels.
• Reporting & Analytics: Track and report on key sales metrics. Utilise data-driven insights to inform strategic decisions and adjust tactics as needed to achieve objectives.
• Long-term responsibilities:
  • Grow Sales Team: After personal success as an individual contributor, pivot to a Player-Coach role by recruiting, mentoring, and leading a high-performing sales team. Foster collaboration, accountability, learning, and results-driven performance.
  • Market Expansion: Develop and implement go-to-market strategies to penetrate new industries and geographies, as well as expand within existing customers. Explore partnership potentials.
  • Sales Process Optimisation: Continuously refine the sales processes to improve efficiency, effectiveness, and scalability. Implement best practices and leverage sales technologies to drive performance.
  • Investor Relations: Work with executive leadership to present sales performance, market strategy, and growth plans to investors. Play a key role in fundraising efforts as needed.

Qualifications

• Bachelor’s degree in Business, Marketing, or a related field. An MBA is a plus.
• Minimum of 7-10 years of sales experience, with at least 3-5 years in a leadership role within a B2B SaaS.
• Proven success in scaling sales teams and driving revenue growth in a startup environment.
• Experience in building and executing sales strategies.
• Strong understanding of sales enablement tools.
• Proficiency in data analysis and sales forecasting.
• Familiarity with the software development lifecycle and SaaS business models.
• Excellent leadership and team management skills, with a focus on coaching and development.
• Strategic thinker with strong problem-solving abilities.
• Entrepreneurial mindset with a passion for driving growth in a fast-paced, dynamic environment.
• Eligibility to work in the UK.
• Able to commute daily to an office in Shoreditch, London.

Contract Type: Permanent

Focus: Business Development

Salary: £80,000 - £120,000 per annum + yes % of TCV

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