Field Marketing Specialist - UK

Malt; Greater London; Hybrid; GBP 55,000 - 85,000; Full time

Benefits offered by this job

Hybrid work policy

30 days annual leave

Stock options

Private health insurance

Cycle to work

Season ticket loan

Pension contributions

Dog-friendly office

Job summary

Malt, Europe's leading freelance marketplace, is seeking a Field Marketing Specialist for the UK and global markets. You will design and execute high‑impact marketing initiatives to raise brand awareness and generate high‑quality leads and sales meetings.

Work with the Field Marketing Lead within the Demand & Performance marketing team, plan events, ABM programs, and cross‑regional campaigns while driving alignment with sales and regional strategies.

Qualifications

• 5+ years of B2B field marketing experience.
• Proven ability to partner with senior Sales Directors to drive pipeline.
• Strong project management skills in a fast-paced environment.

Responsibilities

• Align marketing activities with Sales leadership and participate in reviews.
• Plan and deliver demand generation programs to acquire new Enterprise customers.
• Partner with Demand Gen, Communications, Product Marketing or Brand to localize campaigns in the UK.

Skills

B2B field marketing

Project management

English fluency

Spanish (plus)

AI marketing tools

Tools

Gemini

Claude

AI workflow automation

Job description

Join the Future of Work! Malt is Europe's leading freelance marketplace, connecting over 1,000,000 talented freelancers with 100,000+ companies. Founded in 2013, we're transforming how work gets done through our tech‑powered, human‑centered platform. What makes us different:

• A diverse team of 600 Malters across 6 European countries
• A culture that champions equality (50% of our Comex are women) and inclusive growth
• Backed by top investors including ISAI, Serena Capital, Eurazeo Growth, Goldman Sachs, and BPI
• A mission to give everyone the freedom to work differently

Ready to help shape the future of work? Your next chapter starts here!

At Malt we believe that Ambition is the Way, so all lists of missions and responsibilities are non‑exhaustive.

Explore your future career

As a global Field Marketing Specialist, you are responsible for designing and executing high‑impact marketing initiatives that drive brand awareness, generate high‑quality lead and sales meetings, and nurture Malt clients, in the UK and globally.

While your primary focus is the UK market, you will play a pivotal role in the global marketing squad, sharing best practices and supporting cross‑regional campaigns to support global sales strategy.

You will report to the Field Marketing Lead, inside the Demand & Performance marketing team.

Key Responsibilities

• Align with the Enterprise & global sales teams. Work closely with sales leadership to align the marketing activities to the business needs & organisation, hold business reviews, and participate in sales meetings.
• Plan and deliver demand generation programs to acquire new Enterprise customers and market to existing customers, including integrated campaigns, events, ABM 1to1 programs and digital marketing.
• Partner with the relevant marketing teams (Demand Gen, Communications, Product Marketing or Brand) to create demand generation campaigns or localize global campaigns covering all our business in the UK.
• Establish the calendar of events (both digital and physical) and marketing campaigns, taking into account sales objectives and go‑to‑market strategies.
• Arrange events (Malt’s run event and sponsorship to external events), leveraging resources as needed.
• Facilitate access to all marketing resources (events / ebooks / articles etc.)
• Analyse results, metrics and reports to determine effectiveness of program activities.
• Participate in transversal projects and / or global activities.

About You

• 5+ years of B2B field marketing experience preferably in the tech industry.
• Proven track record of partnering with senior B2B Sales Directors (VP/Director level) to co‑own pipeline goals and lead quarterly business reviews.
• Superior project management skills as you will be working on several projects at once in a fast‑paced environment and will need to be autonomous.
• High comfort level with a fast‑changing environment.
• Full proficiency in English is required; fluency in Spanish would be a plus.
• Experience and ease with AI marketing tools (e.g., Gemini, Claude, AI workflow automation).

Life on Malt

• Onboarding: Before easing into your new role, you’ll spend your first week learning about our culture, products, and services with other onboardees at our office in Paris.
• Remote work: Hybrid remote policy - 3 days office / 2 days home‑office.
• Annual leave: 30 days/year.
• Sabbatical: 1 month paid sabbatical once you've been with Malt for 3 years.
• Stock options: Every Malter is entitled to stock options.
• Private health insurance: Rewarded for healthy living by our UK provider Bupa.
• Cycle to work scheme: Save on a bike and equipment.
• Season ticket loan: Save on public transport.
• Pension: Malt contributes 5% through Aviva.
• Dog friendly office: In the heart of London!
• Free books: If you’re interested in learning more about any topic relevant to your career, just tell us the books you’d like to read, and we’ll order them for you—without any questions asked or approval processes to follow.

At Malt, we are committed to fostering an inclusive and diverse workplace. We recruit based on skills, experience, and potential, without any form of discrimination related to age, gender, sexual orientation, ethnicity, religion, or disability. Our mission is to create a work environment where everyone feels valued, respected, and safe to thrive.

Your profile may be subject to background screening. For more information see our candidate privacy policy.

We may use artificial intelligence tools to support parts of the hiring process, such as taking meeting notes. These tools assist our recruitment team but do not replace human judgment.