Field Marketing Manager, EMEA

Intrado; London; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

Join a leading company in central London as a Field Marketing Manager, focusing on event planning and execution. This hybrid role involves collaborating with global teams to enhance brand awareness and drive demand across Europe. Ideal candidates will have extensive B2B marketing experience, excellent communication skills, and a passion for delivering exceptional customer experiences.

Benefits

Private health insurance

Extensive learning opportunities via an in-house virtual university

Yearly social events

Quarterly Recognition Awards

Qualifications

• 5+ years B2B digital marketing experience, preferably in software/technology.
• Proven experience as a Field Marketing Manager.
• Excellent written and communication skills.

Responsibilities

• Lead planning, execution, and promotion of events and campaigns.
• Manage execution of industry tradeshows and customer events.
• Analyze and report on event ROI.

Skills

Analytical skills

Communication skills

Budget management

Education

Bachelor's degree in Marketing, Communications, Business Development or related field

Job description

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Job Description

LOCATION: central London

HYBRID: 3 days in the office - Tuesday, Wednesday and Thursday with flexibility to work from home on Monday and Friday

Your Story Goes Here!

Notified is seeking a results-driven Field Marketing Manager (internally titled Event Manager) to lead the planning, execution, and promotion of events, webinars and campaigns across our European locations-London, Paris, and Germany. This role is key to building brand awareness, generating demand, educating customers, accelerating the sales pipeline, and delivering measurable ROI.

Reporting to the Director of EMEA Marketing, you will work closely with our global marketing team in North America to design and implement integrated marketing strategies that support our business goals and drive regional growth.

Essential Duties:

• Collaborate with marketing leadership to develop and implement Notified's event marketing plan
• Support the execution of regional marketing campaigns by coordinating logistics, tracking campaign performance, and ensuring alignment with local sales teams to drive lead generation and brand awareness
• Plan, organize, and execute events, including identifying event goals, coordinating logistics, working with cross-functional and external teams, managing budgets, and reporting
• Manage the execution of industry tradeshows, including identifying key events, managing event vendors, assisting with booth selection, installation and reconfiguration, compiling cost estimates, coordinating with internal teams supporting the event, maintaining pre- and post-show communication, and creating reports to track actual expenditures, etc. ensuring cost effectiveness and timelines are met
• Manage and execute Notified customer events, including Customer Summit, Advisory Board, and regional events
• Establish and maintain a professional relationship with various company vendors to ensure order specifications are correct and timelines are met
• Collaborate with the design team to ensure event graphics and messaging accurately and creatively represent the Notified brand
• Responsible for ordering and tracking event inventory including collateral, giveaways, etc.
• Analyze, track, and report on event ROI based on predetermined pipeline, revenue, and MQL metrics using CRM and other marketing tools
• Negotiate and execute contracts for large- and small-scale events
• Stay up-to-date with the latest event marketing trends, technologies, and strategies

Minimum Qualifications:

Experience:

• Bachelor's degree required from an accredited college or university with major coursework in Marketing, Communications, Business Development or related field required
• Minimum 5+ years B2B digital marketing experience, preferably in the software/technology industry
• Proven experience as a Field Marketing Manager, with a strong passion for creating customer experiences that wow
• Demonstrated ability to manage budgets, timelines, and multiple projects simultaneously
• Experience working with vendors and contractors to execute successful events
• Excellent written and communication skills
• Strong analytical skills and experience with event data analysis
• Ability to work collaboratively with internal teams and external partners
• Willingness to travel to support events
• Knowledge of French or German language would be a plus

Personal Characteristics:

• Independent - likes autonomy
• Outcome oriented - doesn't confuse activity/productivity
• Won't rest on laurels - driven to perform again and better

Work Style:

• Constant juggler of priorities, work demands and changes in plans
• Very conscientious about follow through and commitments - accomplishes more through quality of delivery embraces accountability
• Disciplined, yet adaptable to pressing demands
• Works relationships - aware of who can help make progress
• Builds reputation - clients come first - available and responsive
• Strong communicator - conveys information clearly which others value

Who is NOTIFIED?

We believe everyone has a story to tell and we're passionate about helping people and brands amplify their stories across the globe. We are proud to be the number one provider of enterprise webcasting and investor relations content distribution, as well as a global leader in press release distribution. Our clients have used Notified to monitor over 2 billion social media conversations and every year we run more than 100,000 events! Our products are built so storytellers can do their best work. But we're not just a platform-personalized, caring service is how we operate. We add a personal touch to everything we do. We strive to deliver wisdom and insight by helping our clients reach global and targeted audiences, measure outcomes, and fulfill their commitments.

Why work for Notified?

• Global collaboration with team members in 17 countries
• Opportunities to innovate and grow!
• Modern office located in the heart of the London City Centre with easy commuting via rail/tube (nearest stations: Liverpool Street Station/Moorgate)
• Yearly social events - Summer and Christmas Parties
• International work environment
• Hybrid work (office/home)
• Private health insurance
• Extensive learning opportunities via our in-house virtual university with >8,000 online courses
• Quarterly Recognition Awards

What's next? Qualified candidates will be contacted by a member of our in-house recruitment team to kick-start the recruitment process. If you are a possible fit, you will be invited to meet with a few key individuals in order to help you get a full understanding of the team and the position. Our goal is for you to get to know us as we get to know you!

At Notified we don't just accept difference - we celebrate it, support it, and build success upon it. We are proud to be an equal opportunities employer and no part of this advertisement is intended to discriminate on any grounds.

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