Don’t send a generic resume — generate a resume and cover letter tailored to this exact role.
Sports Direct in the UK is the No.1 sports retailer, with 600+ stores and a busy store network. As a Sales Assistant, you’ll be on the front line, helping customers find what they need, keeping the floor sharp, and powering the team through every trading day.
From day one, you’ll receive a full in-store induction and progress through internal development pathways, including Supervisor and Management programmes and nationally recognised qualifications to support growth within Sports Direct and
Sports Direct in the UK is the No.1 sports retailer, with 600+ stores and a busy store network. As a Sales Assistant, you’ll be on the front line, helping customers find what they need, keeping the floor sharp, and powering the team through every trading day.
From day one, you’ll receive a full in-store induction and progress through internal development pathways, including Supervisor and Management programmes and nationally recognised qualifications to support growth within Sports Direct and