Dynamic Retail Sales Assistant — Fast-Paced Growth Path

Frasers Group; Telford; On-site; GBP 12,000 - 15,000; Full time

Benefits offered by this job

Competitive hourly rate

Flexible working

Staff discount across Frasers Group

Career progression

Fast-paced atmosphere

Job summary

Sports Direct in the United Kingdom is seeking a Sales Assistant to be on the front line helping customers, keeping the floor sharp, and powering the team through every trading day. No two shifts look the same, and that's exactly the point.

You’ll receive a full in-store induction, with development pathways and nationally recognised qualifications to support your growth within Sports Direct and the wider Frasers Group. This is a great opportunity for a fast-moving retail role.

Qualifications

• Retail or customer service experience is a bonus, but not essential; we’ll back you to learn.
• Motivation to deliver results and take real pride in your work.
• Flexibility and reliability, especially through peak trade.
• A team-player mentality that thrives when the pace picks up.
• Strong communication skills and a customer-first mindset.

Responsibilities

• Greet customers, answer questions, and help them find the right product.
• Deliver brilliant service at every touchpoint, from the door to the till.
• Keep the shop floor tidy, well-stocked, and visually on point.
• Replenish shelves and rails so the floor is always ready for the next customer.
• Process transactions quickly and accurately.
• Promote current offers and spot upsell opportunities.
• Work as one team to hit daily sales and service goals.

Skills

Customer service

Communication skills

Teamwork

Flexibility

Job description

Sports Direct in the United Kingdom is seeking a Sales Assistant to be on the front line helping customers, keeping the floor sharp, and powering the team through every trading day. No two shifts look the same, and that's exactly the point.

You’ll receive a full in-store induction, with development pathways and nationally recognised qualifications to support your growth within Sports Direct and the wider Frasers Group. This is a great opportunity for a fast-moving retail role.