Experiential Events and Activation Specialist

Konecta Digital and SL&E Team for Coca-Cola; Greater London; Vor Ort; GBP 50.000 - 65.000; Vollzeit

Zusammenfassung

Konecta Digital and SL&E Team for Coca-Cola in London is seeking an Experiential & Activation Specialist to oversee activations for Coca-Cola’s 2027 portfolio. You will manage day-to-day agency communications, coordinate across agencies, and ensure high-quality consumer experiences from concept to post-campaign learnings.

You will track timelines, budgets, KPIs, and deliverables, drive reporting and optimisation, and support governance across multiple campaigns.

Qualifikationen

• Proven experience leading large-scale live experiential campaigns for major brands.
• Strong background in activations across music festivals, live entertainment, sports partnerships.
• Excellent project management including budgeting and reporting.

Aufgaben

• Oversee experiential activations and campaign delivery across the 2027 portfolio.
• Manage day-to-day agency communication, coordination and alignment.
• Drive collaboration across multiple agencies to deliver integrated consumer experiences.
• Track project timelines, budgets, KPIs and operational performance.
• Monitor performance and maintain high execution standards across activations.
• Lead campaign reporting, performance evaluation, optimisation and learnings.

Kenntnisse

Experiential marketing

Campaign management

Budget tracking

Cross-agency coordination

Stakeholder management

Event activation

Jobbeschreibung

Location:London

Languages:English(Fluent)

Contract:1 year FTC (Full-time,withoccasionalattendanceateveningorweekendeventsasneeded)

Powered by Konecta Group, we support our partner’s The Coca-Cola Company (TCCC) digital transformation and cultural change by staying transparent and inclusive, seeking for progress rather than perfection.

We are looking for an Experiential & Activation Specialist to oversee experiential activations and campaign delivery for our client Coca-Cola’s 2027 portfolio. The role is responsible for day-to-day agency management, cross-agency collaboration, tracking budgets, timelines, deliverables and KPIs, and ensuring consistent, high-quality consumer experiences. The role will also lead reporting, optimisation, post-campaign learnings, and support stakeholder alignment, issue resolution and overall project governance.

Key Responsibilities:

• Oversee experiential activations and campaign delivery across the 2027 portfolio
• Manage day-to-day agency communication, coordination and alignment
• Drive collaboration across multiple agencies to deliver integrated and consistent consumer experiences
• Track project timelines, deliverables, budgets, KPIs and operational performance
• Monitor operational performance and maintain high execution standards across all activations
• Lead campaign reporting, performance evaluation, optimisation and post-campaign learnings
• Implement best-practice processes across activations
• Manage stakeholder alignment and communication across internal teams and agency partners
• Support issue resolution and proactively address operational challenges
• Ensure strong organisation, attention to detail and effective coordination across campaigns
• Support overall project governance across multiple campaigns and agency partners

• Proven experience leading large-scale live experiential campaigns and brand activations for major global brands
• Strong background in delivering activations across music festivals, live entertainment, football and sports partnerships
• Excellent project management skills, including agency coordination, timeline management, budgeting, reporting and operational delivery
• Experience managing multiple agencies, partners and stakeholders across a full annual campaign calendar
• Strong organisational and communication skills, with the ability to manage multiple high-profile projects in a fast-paced environment
• Proven ability to drive operational excellence, cross-agency collaboration and continuous improvement across campaigns
• Strong attention to detail, problem-solving skills and commitment to delivering high-quality brand experiences

Important: Konecta Team is dedicated to exclusively supporting the digital strategy of its client Coca-Cola. You will be employed by Konecta Group or our local 3rd party employment partner who will be responsible for all aspects related to the employment contract and relationship. You will be part of an amazing team tasked to drive the digital strategy and transformation for Coca-Cola, covering aspects such as digital marketing & operations, digital commerce, social listening, publishing, data & programmatic, digital experiences and innovation.