Europe RGM Director

Haleon; Greater London; On-site; GBP 120,000 - 170,000; Full time

Job summary

Haleon plc. seeks a high-impact leader to accelerate profitable growth across Europe by embedding RGM into commercial strategy, planning and execution. You will shape a Europe-wide RGM strategy, lead pricing and mix decisions, and drive analytics adoption across markets.

With deep RGM and P&L expertise, you will translate complex analyses into actionable decisions, build cross-market capabilities, and partner with global teams to elevate trade investment effectiveness.

Qualifications

• Senior commercial experience in RGM, Sales, or related functions.
• Deep RGM expertise: pricing, PPA, mix, promotion and trade investment.
• Experience across multiple markets, customers and channels.
• Strong commercial judgement with full P&L understanding.
• Excellent analytical and communication skills.

Responsibilities

• Shape the Europe RGM strategy and multi-year roadmap.
• Lead pricing, PPA and mix decisions across markets.
• Embed RGM into annual plans and performance routines.
• Drive growth by turning analyses into actionable decisions.
• Scale analytics, tools and capabilities for Europe.
• Build a high-performing Europe RGM community.

Skills

RGM leadership

Pricing strategy

PPA management

Mix optimization

Trade investment

Cross-market experience

P&L understanding

Analytical ability

Executive communication

Job description

About the role

This is a high-impact leadership role with responsibility for accelerating profitable growth across the Europe Operating Unit by embedding RGM into commercial strategy, planning and execution.

Key Responsibilities

• Shape the Europe RGM strategy
  • Create and lead a clear Europe RGM strategy and multi-year roadmap aligned with business and category priorities.
  • Lead an integrated approach across pricing, PPA, active mix management, promotion effectiveness and trade investment.
  • Embed RGM choices into annual business planning, category plans and commercial performance routines.
• Deliver measurable growth and value
  • Turn complex commercial and financial analysis into practical recommendations, clear decisions and accountable action plans.
  • Drive sustainable improvement in net revenue, price and mix, gross margin and return on commercial investment.
• Lead pricing, PPA and mix
  • Set the Europe direction for strategic pricing, including price corridors, ladders, elasticity, realisation and exposure management.
  • Accelerate PPA opportunities that improve consumer and shopper relevance while supporting volume growth and profitability.
  • Advance active mix and portfolio management across brands, packs, channels and customers.
  • Coordinate cross-market implications and support coherent approaches for pan-European and international customers.
• Strengthen promotion and trade investment effectiveness
  • Improve promotional effectiveness through clear objectives, robust measurement, guardrails and action-oriented analytics.
  • Partner with markets to strengthen commercial agreements, investment governance and return on investment.
• Scale analytics, tools and capabilities
  • Lead Europe business adoption of RGM analytics and digital capabilities, partnering closely with Global Commercial Excellence and Digital & Technology.
  • Prioritise deployments based on business value, data readiness, market needs and capacity to adopt.
  • Build capability across Commercial teams so that RGM principles are consistently applied in day-to-day decisions.
• Build a high-performing Europe RGM community
  • Create an effective Europe RGM network that shares expertise, scales proven practices and reduces unnecessary duplication.
  • Establish common standards while allowing appropriate flexibility for different market, customer and channel realities.

Qualifications and skills

• Significant senior commercial experience across RGM, Sales, Commercial Excellence, Category, Finance or related disciplines within consumer goods.
• Deep understanding of RGM, including pricing, PPA, mix, promotion effectiveness, trade investment and customer profitability.
• Experience working across multiple markets, customers and channels; European and omnichannel experience is highly desirable.
• Strong commercial judgement and full P&L understanding, with the ability to balance volume, value, margin and market-share considerations.
• Excellent analytical capability and the confidence to translate data into focused business choices.
• Clear, compelling communication skills and the ability to simplify complexity for executive and market audiences.

Job Posting End Date

2026-11-25

Equal Opportunities

Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong.

During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees.

The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.

Adjustment or Accommodations Request

If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We’ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence.

Note to candidates

The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.