Entertainment Retail Marketing Strategist

Aquent; Greater London; On-site; GBP 90,000 - 120,000; Full time

Benefits offered by this job

Health benefits

Vision & dental

Paid sick leave

Retirement match

Training programs

Job summary

Aquent partners with a global entertainment leader to shape retail brand and marketing campaigns across mass and specialty accounts. You’ll drive how titles are presented on shelves and screens to maximize awareness and sales, collaborating with licensees and internal teams.

You will own the marketing mix, oversee omnichannel campaigns, and ensure innovative, high-impact campaigns that resonate with fans and retailers alike.

Qualifications

• 8+ years of progressive marketing experience in consumer products, retail or entertainment.
• Strong mass, specialty and e-commerce marketing knowledge.
• Experience with licensing and retail partnerships.
• Proven ability to lead cross-functional teams and manage budgets.

Responsibilities

• Define and implement marketing and media mixes for mass and specialty channels.
• Lead end-to-end 360 campaigns with a retail focus and omnichannel tactics.
• Own and manage the retail marketing budget.
• Collaborate with licensees for retail campaigns and activations.
• Drive digital, influencer, SEO, and display campaigns to boost sales.

Skills

Retail marketing

Campaign management

Digital & social media

Budget management

Partnerships & licensing

Job description

Aquent partners with a global entertainment leader to shape retail brand and marketing campaigns across mass and specialty accounts. You’ll drive how titles are presented on shelves and screens to maximize awareness and sales, collaborating with licensees and internal teams.

You will own the marketing mix, oversee omnichannel campaigns, and ensure innovative, high-impact campaigns that resonate with fans and retailers alike.