EMEA Customer Insights & Growth Lead

LHH; Birmingham; Hybrid; GBP 90,000 - 130,000; Full time

Benefits offered by this job

Hybrid working environment

International exposure

Career progression

Job summary

LHH is seeking a Customer & Marketing Insights Lead to drive data-led decision making across its EMEA operation. You will transform complex customer, pricing, commercial and marketing data into actionable insights that drive revenue growth and customer engagement.

This role balances hands-on analytics with strategic business partnering, delivering scalable reporting, insight frameworks and governance across markets.

Qualifications

• Proven experience within customer, commercial, marketing or business analytics.
• Advanced Power BI expertise, including data modelling, DAX and semantic model development.
• Strong SQL skills and experience working across multiple data sources.
• Experience designing KPI frameworks and performance measurement methodologies.
• Understanding of statistical analysis and its application to commercial challenges.
• Ability to communicate complex findings clearly to both technical and non-technical stakeholders.
• Commercially focused mindset, with experience linking insight to revenue, profitability and customer outcomes.
• Proactive and hands-on approach, comfortable with evolving datasets and business requirements.
• Python and/or R for advanced analytics and automation.
• Pricing, margin or product performance analytics.
• Marketing performance and customer lifecycle analysis.
• Development of reusable reporting assets, dashboards or data frameworks.
• Exposure to AI-enabled analytics and modern data management practices.

Responsibilities

• Define and deliver the customer and marketing insights roadmap across the EMEA region.
• Analyse large and complex datasets to identify trends, opportunities and performance drivers.
• Design, develop and maintain Power BI dashboards, semantic models and reporting solutions.
• Apply advanced analytical techniques to support strategic and commercial decision-making.
• Integrate multiple internal and external data sources while maintaining data governance and data quality.
• Develop KPI frameworks and reporting standards to ensure consistent measurement across the business.
• Deliver customer segmentation, profiling and performance analysis to support growth and retention strategies.
• Partner with commercial, marketing and leadership teams to translate insight into action.
• Promote best practice in analytics, data modelling and insight generation across the organisation.
• Ensure GDPR compliance and responsible use of customer and marketing data.

Skills

Power BI

SQL

Data modelling

KPI frameworks

Statistical analysis

Stakeholder communication

Commercial mindset

Python/R for analytics

Pricing analytics

Marketing analytics

AI-enabled analytics

Tools

Semantic models

Job description

LHH is seeking a Customer & Marketing Insights Lead to drive data-led decision making across its EMEA operation. You will transform complex customer, pricing, commercial and marketing data into actionable insights that drive revenue growth and customer engagement.

This role balances hands-on analytics with strategic business partnering, delivering scalable reporting, insight frameworks and governance across markets.