Email Marketing Manager

Caselton Clark; England; On-site; GBP 36,000 - 44,000; Full time

Job summary

A dynamic digital marketing company in the UK seeks an experienced Email Marketing Specialist to lead high-impact campaigns. This mid-senior level role requires expertise in Marketo, strong analytical skills, and a creative approach to campaign execution. Join a collaborative environment that values innovation and empowers marketers.

Qualifications

• 3+ years of experience in email marketing, including 2+ years in Marketo.
• Proven ability to deliver high-performing campaigns that convert.
• Strong analytical mindset with proficiency in Excel and Google Analytics.

Responsibilities

• Build and deploy targeted email campaigns and newsletters.
• Develop automated workflows that drive conversion and engagement.
• Analyze campaign performance to identify trends and improvement opportunities.

Skills

Email marketing expertise

Analytical skills

Project management

Attention to detail

Tools

Marketo

Google Analytics

Excel

Job description

This range is provided by Caselton Clark. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Direct message the job poster from Caselton Clark

Email Marketing Specialist

Up to £40,000 + Bonus | Hybrid (2-3 days/week in Central London)

The Opportunity

This is a great opportunity for an experienced Email Marketing Specialist to join a dynamic, fast-growing business in the digital events and intelligence space. You’ll take ownership of high-impact email campaigns, driving engagement, nurturing leads, and delivering measurable growth across a portfolio of global B2B audiences.

The Role

You’ll lead the strategy and execution of email campaigns using Marketo, bringing creative flair and analytical precision to every send. From designing nurture journeys and A/B testing subject lines to refining lifecycle programs and reporting performance metrics, this is a role for someone who thrives on both creativity and data.

Key Responsibilities

• Build and deploy targeted email campaigns, newsletters, and event promotions through Marketo.
• Develop automated workflows and triggered emails that drive conversion and engagement.
• Analyse campaign performance to identify trends and improvement opportunities.
• Work collaboratively with sales and marketing teams to ensure integrated campaign execution.
• Maintain best-in-class deliverability and compliance across all communications.

The Person

• 3+ years’ experience in email marketing, including 2+ years in Marketo.
• Proven ability to deliver high-performing campaigns that convert.
• Strong analytical mindset with proficiency in Excel and Google Analytics.
• Excellent attention to detail, communication, and project management skills.
• (Bonus) HTML/CSS knowledge for email formatting.

Why Apply?

Join a business that’s ambitious, collaborative, and fast-evolving. One that values innovation and empowers marketers to make an impact.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing

Industries

Events Services