Email Marketing Manager

JR United Kingdom; Kingston upon Hull; Remote; GBP 40,000 - 55,000; Full time

Job summary

A UK-based affiliate business is seeking an experienced Email Marketing Manager to manage and optimize email and SMS campaigns. The ideal candidate should have iGaming experience and be proficient in data-driven marketing strategies. This remote role offers a chance to work collaboratively across teams to enhance marketing initiatives.

Qualifications

• 3+ years in digital marketing or IT, with at least 2 years hands-on experience with Ontraport.

Responsibilities

• Lead end-to-end email and SMS campaigns, from strategic planning to deployment and analysis.
• Analyze performance and deliver actionable insights to improve ROI.
• Use A/B testing to refine content and tactics.

Skills

Email Marketing Technology

Audience Segmentation

Personalization

Data-Driven Decision-Making

Education

Bachelor’s degree in Marketing, Computer Science, Information Systems, or related field

Job description

Social network you want to login/join with:

Email Marketing Manager, Kingston upon Hull, East Yorkshire

Client:

BettingJobs

Location:

Kingston upon Hull, East Yorkshire, United Kingdom

Job Category:

Other

EU work permit required:

Yes

Job Views:

3

Posted:

07.06.2025

Expiry Date:

22.07.2025

Job Description:

BettingJobs is partnering with our client, a UK-based affiliate business, to find an experienced Email Marketing Manager to join their team remotely in the UK or the South of Spain.

The ideal candidate will have deep expertise in email marketing technology, audience segmentation, personalization, and data-driven decision-making.

iGaming experience is essential, with Ontraport experience preferred.

Responsibilities

• Lead end-to-end email and SMS campaigns: From strategic planning to QA, deployment, and post-campaign analysis.
• Drive results with data: Analyze performance, identify trends, and deliver actionable insights to improve ROI.
• Optimize with segmentation and personalization: Use dynamic content and strategic segmentation to boost engagement.
• Manage customer data: Maintain and enhance email databases and marketing automation journeys.
• Test, learn, and iterate: Use A/B testing and performance metrics to refine content and tactics.
• Ensure compliance: Follow ASA and UK industry guidelines.
• Collaborate across teams: Partner with marketing, IT, and sales to align email initiatives with business goals.
• Other duties as assigned

Qualifications

• Bachelor’s degree in Marketing, Computer Science, Information Systems, or related field;
• 3+ years in digital marketing or IT, with at least 2 years hands-on experience with Ontraport;
• Proven success leading multi-channel campaigns in a fast-paced environment;
• Experience collaborating across teams and presenting to technical and non-technical stakeholders.