Marketing Manager - LUXE Division, Fragrances

L'Oréal; London; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading global beauty company seeks a Marketing Manager for its LUXE Division in London. The role involves developing long-term marketing strategies, leading a team, and ensuring effective campaign execution. The ideal candidate will have strong leadership skills, a deep understanding of market dynamics, and the ability to inspire and mentor a diverse team. The company offers a competitive benefits package and values diversity and inclusion in its hiring practices.

Benefits

Money-saving offers

Share options

Enhanced pension plan

Up to 60% off iconic brands

Private medical and dental insurance

Discounted gym memberships

Onsite mental health support

Enhanced family leave

Up to 4 weeks of paid fertility leave

Qualifications

• In-depth knowledge of product/launch campaign excellence.
• Experience in forecasting and project management.

Responsibilities

• Guide team in analyzing business performance and customer data.
• Define marketing strategy and allocate budget for campaigns.
• Communicate strategic vision through storytelling.

Skills

Positive leadership

Empathy and team coaching

Analysis and insights drawing from data

Stakeholder management

Storytelling and presentation skills

Job description

Marketing Manager - LUXE Division

I am the MARKETING MANAGER responsible for building the brand’s long-term marketing strategy in the UKI, leading my team to orchestrate its end-to-end execution with the Trade Activation Team and key stakeholders, ensuring seamless delivery of campaigns. I am a storyteller and the voice of the brand DNA across the company. I develop and coach my team and provide mentorship for the marketing community. I am a key partner to my General Manager.

a Day In The Life – Key Responsibilities

1. Analysis & Diagnostic
2. Guide my team to work closely with experts across the company and deep dive into business performance (sell-out) and customer data to draw insights.
3. Have a finger on the pulse of competitor activities to identify best practices.
4. Maintain a strong understanding of the advocacy landscape.
5. Strategy & Vision
6. Inspire my team to think big and long-term – rally everyone towards the team’s common goals.
7. Help the team define the Marketing strategy, Advocacy strategy, Pricing Position, Customer targeting, and investment choices (in partnership with Finance) to drive brand growth through increased recruitment and loyalty.
8. Build zone decks and presentations for senior stakeholders.
9. Communicate the strategic vision through storytelling and presentations to internal and external stakeholders (e.g., Retail Drive, Collab Max, Conference, Drive Meetings).
10. Support the team in translating strategy into clear briefs for internal stakeholders and agencies (e.g., Media Managers, Visual Merchandising Managers, Advocacy & Influence Managers, Activation Managers).
11. Be the guardian of the Brand DNA and positioning.
12. Champion Diversity, Equity, and Inclusion across all communication touchpoints.

Execution

1. Define investment strategy and allocate budget envelopes for wider teams.
2. Support Advocacy & Influence team on MIM view forecasting and ROI analysis.
3. Validate media briefs and launch forecasts.
4. Guide activation teams on forecasting Gift with Purchase, Samples, and Coffrets.
5. Partner with DMI and Zone, communicate local needs, and co-create future campaigns and launches.

Who You Are

I HAVE IN-DEPTH KNOWLEDGE OF:

• Product/Launch campaign excellence
• Forecasting
• Project Management
• Influencer landscape
• Influencing stakeholders

Skills

KEY SKILLS:

• Positive leadership
• Empathy and team coaching
• Strategy, vision, and framing
• Analysis and insights drawing from data
• Stakeholder management
• Business acumen and data analytics
• Storytelling and presentation skills
• Mentoring the wider marketing community and driving positive change within the Business Unit

What We Offer

Our industry-leading, award-winning benefits package demonstrates how much we value our people. We offer a fair and competitive package to help you thrive, including perks like money-saving offers, share options, an enhanced pension plan, up to 60% off iconic brands (YSL, CeraVe, Armani, Kiehl's, Garnier), private medical and dental insurance, discounted gym memberships, onsite mental health support, enhanced family leave, and up to 4 weeks of paid fertility leave. We support your continuous learning through leadership programs and expert talks.

Who We Are

L’Oréal operates in 150 markets across five continents. For over a century, our mission has been to ‘Create beauty that moves the world’. As the industry leader with €29 billion in sales, we are committed to making the world more inclusive and sustainable. Our Luxe Division hosts 26 brands, including Lancôme, Yves Saint Laurent, and Giorgio Armani, catering to luxury consumers worldwide.

How We Recruit

We are dedicated to creating a diverse, equitable, and inclusive environment. We value different backgrounds, experiences, and perspectives, believing that our differences foster innovation and growth. We are committed to fair employment practices regardless of race, religion, gender identity, sexual orientation, age, socioeconomic status, disability, or other protected characteristics.