Sr Regional Marketing Manager, Prepaid

T-MOBILE USA, Inc.; Taunton; Hybrid; USD 82,000 - 149,000; Full time

Job summary

Join a leading company as a Regional Marketing Manager, supporting strategic planning and program management for the Prepaid business. This role involves collaboration across teams, data analysis, and developing marketing strategies in a hybrid work environment. Ideal candidates will have extensive marketing experience and a passion for customer advocacy.

Benefits

401(k)

Employee stock purchase plan

Paid time off

Medical, dental, and vision insurance

Tuition assistance

Qualifications

• 7-10 years marketing experience in B2C technology markets.
• Deep understanding of demand generation activities.

Responsibilities

• Brand advocate for the region with travel required.
• Research, analysis & insights on market effectiveness.
• Develop hyper local marketing strategies.

Skills

Collaboration

Communication

Data Analysis

Education

Bachelor's Degree

Master's/Advanced Degree

Job description

At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That's how we're UNSTOPPABLE for our employees!

This role supports the Senior Manager, Regional Marketing in all aspects of insight gathering, strategic planning and program management to ensure enterprise annual/quarterly goals are met in the region for the Prepaid business. This is achieved via research, analytics, and alignment on marketing efforts between Marketing & Sales that support profitable business results. Successful candidates have enthusiasm and optimism for what can be achieved with both macro and micro marketing tactics in towns across their region. If you like cross functional collaboration in a fast paced exciting industry, this job is for you
This role will support our operations in the Northeast & Mid-Atlantic Regions. The office location for this role is in Parsippany, NJ East RBO/NOC.
T-Mobile is currently offering a hybrid work environment with three days a week in office! In this role required travel time also counts towards the current in office requirement.

Job Responsibilities:

• Brand advocate for the region. Expertise on markets of importance in the region (travel required).
• Support for Prepaid Authorized Retailer Coop program including partnership with key partners
• Function as the point-of-contact to many cross-functional teams including Regional Sales Leadership and at corporate headquarters (advertising, web/direct channels, public relations, sponsorships, events, social)
• Prepare leadership reports on all ongoing marketing efforts in the region
• Research, analysis & insights on what works in a given market (brand awareness, customer perception, traffic & sales results). Craft and develop market insight briefs to influence future media buying and overall marketing strategy
• Use performance dashboards to uncover opportunities and assess effectiveness of programs
• Comfortable navigating and applying data such as market demographics, advertising effectiveness, industry trends, sales analysis to inform plans
• Develop hyper local marketing strategies in select geographies including New Store support
• Also responsible for other Duties/Projects as assigned by business management as needed

Education:

• Bachelor's Degree (Required)
• Master's/Advanced Degree (Preferred)

Work Experience:

• 7-10 years marketing experience, preferably in B2C technology markets, with progressive growth and demonstrable experience in implementing successful field marketing plans
• Deep understanding of demand generation activities and channels (including segment marketing, demand creation, experiential marketing, event management, campaign execution, social media, display advertising, etc.)
• Excellent verbal and written communications skills
• Strong grasp of consumer insights with the unique understanding of both qualitative and quantitative interpretation of data

Knowledge, Skills and Abilities:

• Strong collaborator and relationship builder.
• Ability to build trust and strong cross-functional relationships across an organization to achieve common goals.
• Thrives in a high pressure, fast-paced, and rapidly changing environment!
• Ability to organize and deliver multiple projects with impeccable quality under tight timelines.
• Customer obsessed and advocating for the customer experience with our brands across the marketing communication journey

* At least 18 years of age
* Legally authorized to work in the United States

Travel:
Travel Required:Yes 25%-30%

#LI-Corporate

Base Pay Range: $82,300 - $148,500Corporate Bonus Target: 15%

The pay range above is the general base pay range for a successful candidate in the role. The successful candidate's actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range.

At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employee's eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. To find the pay range for this role based on hiring location, click here.

At T-Mobile, our benefits exemplify the spirit of One Team, Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We don't stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs! To learn about T-Mobile's amazing benefits, check out www.t-mobilebenefits.com.

Never stop growing!
As part of the T-Mobile team, you know the Un-carrier doesn't have a corporate ladder-it's more like a jungle gym of possibilities! We love helping our employees grow in their careers, because it's that shared drive to aim high that drives our business and our culture forward. By applying for this career opportunity, you're living our values while investing in your career growth-and we applaud it. You're unstoppable!

T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.

Talent comes in all forms at the Un-carrier. If you are an individual with a disability and need reasonable accommodation at any point in the application or interview process, please let us know by emailing [e-mail] or calling 1-844-873-9500. Please note, this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non-accommodation related requests.