Digital Experience Assistant

DAC Beachcroft Dublin; Newcastle upon Tyne; On-site; GBP 25,000 - 35,000; Full time

Job summary

An established industry player is seeking a Digital Experience Assistant to enhance their digital presence. In this role, you will coordinate and manage digital experiences across various platforms, ensuring content is engaging and compliant. You will collaborate with design teams and assist in implementing SEO strategies to improve visibility. If you have a passion for digital channels and a desire to learn, this is an exciting opportunity to contribute to top-tier digital experiences in a dynamic environment.

Qualifications

• Basic experience with CMS for website content management.
• Strong interest in digital channels and user experience.

Responsibilities

• Upload and publish content on digital channels like websites and microsites.
• Support marketing campaigns by optimizing landing pages and microsites.

Skills

Website Content Administration

Organizational Skills

Interpersonal Skills

Analytical Skills

Understanding of Digital Accessibility

Knowledge of GDPR

SEO Understanding

Willingness to Learn Technology

Education

Degree in Marketing or Related Field

Tools

Google Analytics

Hotjar

Job description

Department:

Business Services - Clients and Markets

Employment Type:

Permanent

Location:

Newcastle

Description

The Digital Experience Assistant is part of the MODEI (Marketing Operations, Digital Experience and Intelligence) team.

This role involves providing administrative coordination for managing and developing digital experiences across websites, microsites, and internal hubs.

Main responsibilities include uploading and publishing content, images, and collateral, ensuring all content is on brand, compliant, and optimized.

If you aim to support top-tier digital experiences for DAC Beachcroft, collaborating with various teams and digital partners, this role is suitable for you.

Key Responsibilities

1. Provide ongoing support for digital estate management within the firm.
2. Upload and publish content, images, and assets on digital channels such as the DACB website, microsites, and internal hubs.
3. Support firm-wide marketing and BD campaigns by optimizing and monitoring landing pages and microsites.
4. Work closely with the design team to ensure brand compliance and proper application of branding themes and templates.
5. Assist in optimizing digital platforms to enhance user experience and create effective digital journeys.
6. Gather data for web analytics reports using tools like Hotjar and Google Analytics.
7. Assist in implementing SEO strategies to improve website rankings and organic traffic.
8. Suggest ideas for digital channels' optimization and improvement.
9. Conduct website audits and quality assessments regularly.
10. Support management of Google My Business accounts.
11. Ensure uploaded content complies with regulatory requirements and policies.
12. Handle confidential information following the firm's data security protocols.

Skills, Knowledge, and Expertise

1. Basic experience with website content administration using a CMS.
2. Strong organizational skills and interest in digital channels, user experience, and analytics.
3. Good interpersonal skills to engage with colleagues across UK and international offices.
4. Basic analytical skills with willingness to learn advanced tools like Google Analytics, heat mapping, and SEO.
5. Understanding of digital accessibility and W3C guidelines.
6. Basic knowledge of GDPR and data processing on digital platforms.
7. Understanding of web optimization, SEO, and digital touchpoints.
8. Willingness to learn technology to enhance digital visibility and engagement.
9. Ability to work professionally with external suppliers.
10. Experience with process management and risk mitigation for quality and consistency.