Ecommerce Trade Activation Lead - Luxe (Share Options)

L'OREAL GROUP

Greater London

On-site

GBP 90,000 - 130,000

Full time

14 days+
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Benefits offered by this job

Brand discounts
Private medical & dental insurance
Enhanced pension
Fertility leave
Mortgage advice

Job summary

L'Oréal Luxe Division is seeking a Senior Trade Activation Manager - Ecommerce to lead go-to-market execution across digital shelves. You will translate brand plans into winning ecommerce strategies, work with product, engagement, and finance teams, and drive ROI-focused activations across retailers.

You will own asset management in Salsify, monitor sell-out and P&L, and influence global plans to meet UK market needs through strong cross-functional collaboration.

Qualifications

  • Translate brand plans into winning ecommerce GTM strategies.
  • Use consumer/retail insights to tailor activation plans.
  • Lead cross-functional work with product, commercial and finance teams.
  • Monitor ROI and sell-out to influence GTN and P&L.
  • Drive Day 1 go-live checks and asset delivery to retailers.
  • Develop retailer strategy decks grounded in market insights.

Responsibilities

  • Develop the go-to-market strategy for the brand across ecommerce channels.
  • Partner with account managers to tailor retailer plans with insights.
  • Lead activation measurement and ROI analysis for all initiatives.
  • Ensure assets and brand creatives are uploaded and delivered to retailers.

Skills

Strategic Architect
Commercially Savvy
Digital Shelf Expert
Collaborative Influencer
Data-Driven Decision Maker
Peak Performance Leader
Agile Problem Solver

Tools

Salsify

Job description

L'Oréal Luxe Division is seeking a Senior Trade Activation Manager - Ecommerce to lead go-to-market execution across digital shelves. You will translate brand plans into winning ecommerce strategies, work with product, engagement, and finance teams, and drive ROI-focused activations across retailers.

You will own asset management in Salsify, monitor sell-out and P&L, and influence global plans to meet UK market needs through strong cross-functional collaboration.

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