Ecommerce & Digital Executive

Pretty Lavish; Widford; Hybrid; GBP 28,000 - 38,000; Full time

Benefits offered by this job

Hybrid & flex hours

Early finish Fridays

Staff discount 50% for you

25 days holiday + birthday day

Start-up culture

Job summary

Pretty Lavish is seeking an proactive Ecommerce & Digital Executive to support day-to-day trading and optimization of our online store. You’ll manage product setup, merchandising, campaigns, and CRM tasks to ensure an outstanding customer experience.

This role combines ecommerce operations, website merchandising, CRM coordination, and trade reporting in a fast-paced fashion environment. Hybrid working and a countryside head office in Widford are offered.

Qualifications

• Experience in ecommerce operations, website merchandising, and CRM coordination.
• Ability to analyse trading performance and translate insights into actions.
• Comfort working in a fast-paced fashion environment.

Responsibilities

• Manage end-to-end product setup and sync products from Zedonk Connector into Shopify.
• Upload and maintain accurate product information and merchandising data.
• Ensure timely product launches and perform regular site audits.
• Maintain site navigation, collections and merchandising for product discovery.
• Build and launch campaigns, discount codes and seasonal updates in Shopify.
• Coordinate weekly email marketing and QA campaigns in Klaviyo.
• Produce weekly trading reports and provide actionable insights.

Skills

Ecommerce operations

CRM coordination

Website merchandising

Data analysis

Tools

Shopify

Klaviyo

Zedonk Connector

Job description

We'relooking for a proactive anddetailorientedEcommerce & Digital Executive to support thedaytodaytrading and optimisation of our online store.You'llbe responsible forensuring our website is accuratelymaintained,campaigns are executed flawlessly, andwedeliver an exceptional customer experience.

This is a varied role that combines ecommerce operations, website merchandising, CRMcoordination, andtrade reporting,making it ideal for someone who enjoys both analytical and creative tasks within a fastpacedfashion environment.

Key Responsibilities

Ecommerce Operations

• Manage theendtoendproduct setup process, including syncing products from Zedonk Connector into Shopify.
• Upload andmaintainaccurateproduct information, including descriptions, specifications,attributesand merchandising data.
• Ensure all product launches are completed accurately and on time.
• Conduct regular website audits toidentifyand resolve issues, ensuring an excellent customer journey across desktop and mobile.
• Maintain site navigation, collections and merchandising to optimise product discovery.

Website Trading

• Build and launch website campaigns, including homepage banners, landing pages, promotionalcontentand merchandising updates.
• Create and manage promotional activity, discountcodesand seasonal campaigns within Shopify.
• Test all website updates thoroughly to ensure accuracy and functionality before launch.
• Monitor site performance andidentifyopportunities to improve conversion and customer experience.

Email & CRM

• Coordinate the weekly email marketing schedule.
• Brief creative assets for email campaigns.
• Build, link and test campaignsinKlaviyoto ensure a seamless customer journey from email through to the website.
• Support ongoing optimisation of email performance and customer engagement.
• Support ongoing SEO improvements across product and collection pages.
• Optimise onpage content,metadataand internal linking to improve organic search performance.

Reporting & Analysis

• Produce weekly trading reports and analyse website performance.
• Provide insights and recommendations to support trading decisions andidentifyopportunities for growth.

In return, you'll receive some 'Pretty Positive' perks

• Idyllic Countryside Head Office – in the leafy village of Widford, Hertfordshire
• Hybrid Working and Flexi Hours
• Early Finish Friday on last Friday of every month
• Generous Staff Discount – 50% for you, 20% for your friends and family
• 25 Days Holiday + Birthday Day – your birthday off every year after one year service
• Start-up Culture – the chance to make a real impact to a fast-growing company