Shopper Marketing Manager - Part Time 30 hours - Leeds

Arla Foods; Leeds; On-site; GBP 40,000 - 70,000; Full time

Job summary

An established industry player is seeking a dynamic Shopper Marketing Manager to drive innovative marketing strategies and enhance brand visibility. In this pivotal role, you will collaborate with key stakeholders to develop mission-based marketing plans that resonate with customers and support commercial objectives. Your contributions will directly influence the company's growth trajectory and ensure that the brand remains a leader in the market. If you are passionate about shopper marketing and eager to make a significant impact, this opportunity offers a vibrant environment for professional growth and development.

Benefits

BUPA Single Cover Healthcare

26 Days Holiday + Bank Holidays

Employer Pension Matched Up to 6%

X4 Annual Salary Life Assurance Cover

Flexible Benefits

Strong Career Development & Training

Qualifications

• Educated to degree level with experience in FMCG marketing.
• Strong commercial mindset and excellent planning skills.

Responsibilities

• Develop and drive shopper marketing plans for Arla’s brands.
• Conduct performance reviews of shopper campaigns for strategy development.

Skills

Shopper Marketing

Project Management

Commercial Understanding

Interpersonal Skills

Education

Degree in Business or Related Discipline

Job description

We are currently looking to recruit a Shopper Marketing Manager at our head office in Leeds. As Shopper Marketing Manager you will work with our customers to maximize the value of our shopper investment and ensure that Arla is at the forefront of Shopper Marketing. Within this role you will devel-op and drive Shopper Marketing plans for Arla’s brands, creating the direction and delivering the most effective mechanisms to convert shoppers into buyers, aligning the shopper marketing strategy to key commercial objectives

How will you make an impact

As Shopper Marketing Manager, you will play a crucial part in driving Arla's shopper marketing strategy, ensuring that our brand remains at the forefront of the industry. Your efforts will directly contribute to the company's growth and success by developing and executing innovative marketing plans that resonate with our customers.

• Developing mission-based shopper marketing plans across the Arla portfolio to support the de-livery of supplier plans and brand strategies
• Tailoring omni-channel activation plans to ensure retailer distinctiveness
• Delivering best-in-class NPD launches to accelerate Arla’s growth ambitions
• Securing internal alignment (category/brand) to drive the shopper agenda and build engagement internally with key stakeholders such as marketing and commercial
• Conducting holistic performance reviews of shopper campaigns to influence strategy development and delivery of improved ROI, ensuring customer and shopper insights are captured

What will make you successful?

To be successful in this role you will be educated to degree level within a business or related discipline with previous experience of working in FMCG within a marketing or account management discipline. You will have a strong commercial understanding and mindset, excellent planning skills with the ability to manage multiple projects simultaneously. Candidates should demonstrate a passion for shopper marketing and its role within the marketing mix. Integral to this role is personal drive and the ability to work independently demonstrating strong interpersonal and relationship building skills.

What do we offer?

• Competitive salary (Salary discussed at application stage)
• BUPA single cover healthcare
• Bonus up to 20%
• 26 days holiday + Bank Holidays
• Employer pension matched up to 6%
• X4 annual salary life assurance cover
• Flexible Benefits- Option to purchase additional holidays, reward gateway scheme- discounts with various retailers via my benefit platform.
• Strong career development & training (internal and external training)

Would you like to join us?

Please apply as soon as possible as we will process applications on a continuous basis and close the recruitment once the right candidate is found. Closing date will be the 23rd of May 2025

For additional information, please contact Oliver Hickson-Burr (Talent Partner) on [e-mail]

Shape the Future of Dairy

Arla is a global leader in the dairy industry, committed to producing high-quality products while championing sustainability and innovation. We're passionate about people and our planet, striving to unleash the full potential in each of us. Our goal is to make healthy dairy nutrition and good food habits accessible to all. Join us at Arla Foods and become part of a worldwide cooperative dedicated to making a significant impact on the planet and steering the dairy industry towards a sustainable future.

We are devoted to creating a workplace where everyone feels valued and empowered to bring their authentic selves to work. Diversity and collaboration are key to our success, propelling us to new heights in the dairy industry.

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