CRM & Content Project Manager

JR United Kingdom; London; On-site; GBP 45,000 - 65,000; Full time

Job summary

A leading global technology platform is seeking a CRM & Content Project Manager to enhance engagement with their UK driver community. This role involves crafting communication strategies, managing campaigns, and advocating for driver perspectives to foster loyalty and trust.

Qualifications

• 3+ years’ experience in CRM or customer marketing.
• Confident project manager who thrives juggling multiple initiatives.
• Analytical and insights-driven, translating data into strategy.

Responsibilities

• Own the UK Driver Communications Strategy.
• Lead Life cycle & Campaign Management.
• Oversee Content Production and manage creative development.

Skills

Project Management

Communication

Storytelling

Customer Engagement

Analytical Skills

Tools

Braze

Salesforce

Iterable

Job description

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Are you a strategic storyteller with a passion for customer engagement?

Our client is seeking a CRM & Content Project Manager to revolutionise how they connect with their UK driver community - they are a leading global technology platform that is at the forefront of urban mobility and delivery, that operates in over 70 countries with a significant presence in cities across the UK.

This is your chance to lead a high-impact CRM strategy for one of the UK’s most vital platforms. In this pivotal role, you’ll move communications from reactive to proactive and transactional to trust-building, ensuring drivers feel informed, supported, and valued.

What You’ll Be Doing

• Own the UK Driver Communications Strategy
• Craft and execute a consistent narrative across all driver touchpoints, aligned with UK priorities and global CRM vision.
• Lead Life cycle & Campaign Management
• Drive engagement through end-to-end campaigns focused on feature adoption, education, and policy awareness.
• Oversee Content Production
• Manage creative development for driver-focused podcasts and video initiatives with agency partners.
• Coordinate Cross-Functional Stakeholders
• Run the weekly Customer Collective forum to align messaging across Ops, Support, Policy, and Marketing.
• Champion Best Practices & Channels
• Define and promote CRM best practices across teams, advising on tone, format, and delivery channels.
• Manage Weekly Newsletters
• Oversee production from planning to deployment, optimising for performance and feedback.
• Measure and Optimise
• Work with analytics teams to track KPIs and continuously improve campaign impact.
• Advocate for the Driver Voice
• Ensure drivers’ perspectives are embedded in all key initiatives and business decisions.
• Build Scalable Playbooks
• Document processes and share learnings to support regional growth and global knowledge sharing.

About You

• 3+ years’ experience in CRM, customer marketing, or comms project management
• Confident project manager who thrives juggling multiple initiatives
• Compelling communicator with a passion for storytelling and tone of voice
• Proven success working with creative teams and/or agencies
• Comfortable in fast-paced environments, with a bias for action
• Analytical and insights-driven, with a knack for translating data into strategy
• Passionate about improving customer experiences and building long-term trust
• Familiarity with tools like Braze, Salesforce, or Iterable is a plus

Why Apply?

This is a unique opportunity to shape how thousands of UK drivers interact with a leading platform. Your work will directly impact engagement, retention, and satisfaction — helping build long-term loyalty in a dynamic, innovative environment.

Ready to make your mark? Apply now and help redefine the driver experience.