Marketing Manager

TN United Kingdom; Ewloe; Hybrid; GBP 35,000 - 55,000; Full time

Job summary

A leading IT Services company is seeking a Marketing Specialist to join their Ewloe office. The role involves managing performance marketing across Collaboration and Sustainability divisions, requiring strong B2B marketing experience and excellent communication skills. Join a vibrant team dedicated to delivering exceptional IT solutions and enjoy a hybrid work environment with comprehensive benefits.

Benefits

Company Pension Scheme

Private Medical Insurance

Life Assurance

Birthday Off

Health Club and Wellbeing Scheme

ARO Shares after 12 months

Employee Assistance Programme

Technical Training Academy

Qualifications

• 3-5 years B2B marketing experience, preferably in IT.
• Demonstrated positive ROI from previous campaigns.
• Experience working with world-class vendors.

Responsibilities

• Manage and create multi-channel marketing campaigns.
• Establish clear analytics for marketing activities.
• Maintain content for website and social media.

Skills

Communication

Time Management

Multitasking

Analytical Skills

Tools

Microsoft Dynamics Customer Insights

Job description

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ARO are an Enterprise Performance Partner. We are an award-winning IT Services and Solutions company providing our customers with sustainable competitive advantages by wrapping world-class cloud technologies in first-class service. We believe that all organisations can access the same IT, but not the same IT performance.

Working across the Collaboration and Sustainability divisions the role focuses on the below solutions:

Collaboration – Unified communications, Contact Centre Solutions, Business Mobiles, Connectivity, Business Voice, AV and Meeting Room Solutions.

Sustainability – Net Zero Journey, Energy Procurement, Energy Optimisation and Energy Compliance.

The divisions operate an Inbound Sales Methodology for new customer acquisition and more tailored cross sale programs and campaigns to sell new products to existing customers. Working within the central ARO Marketing function, this role focusses on performance marketing in these specific business units, supported by central resources for Brand, Product Marketing, Digital and Events.

We expect this role to support the Senior Marketing Manager with the overall marketing direction for the business units. Measured on traditional funnel KPI, performance marketing must also work hand in hand with Sales, Account Management and telemarketing teams to drive new logo, white space and resign business

With business unit offices spread between Ewloe, Glasgow, Aberdeen and Farnborough, this role is Ewloe based with the expectation of travel to other offices or to see customers / suppliers as necessary.

Pease note that this is a Hybrid role with onsite requirement 3 days a week. You must be able to commute to the office in Ewloe.

What you’ll do

The main responsibility is to be an integral part of our Marketing, Collaboration and Sustainability teams, formulating, planning, creating materials and running multi-channel campaigns that deliver our funnel targets and driving commercial metrics

Tasks:

• Build and manage content rich marketing programs for target audiences or key propositions in cooperation with Sales Management, Marketing and Product teams.

• Establish clear analytics, in cooperation with our Business Intelligence team, to ensure all activity has clear objectives and measurable results, including ROI on any spend or resources

• Work in cooperation with our Product Team, Marketing and suppliers to help bring together propositions and stories for all new products and features

• Content Maintenance: Maintain key content areas, including the website, social media, and product literature.

Requirements

What we are looking for?

• At least 3 to 5 years B2B marketing, preferably IT and Technology based

• Excellent verbal and written communication skills

• Able to demonstrate previous work with positive ROI and impressive results

• Excellent time-management and multitasking capabilities

• Experience of working with word class vendors on collaborative campaigns and funding

• Experience of Microsoft Dynamics Customer Insights and Sales Personal Skill Set:

• Personable and articulate

• Resilient and independent

• Resourceful and flexible

Who are we?

ARO has 25 years’ experience in Collaboration, Connectivity, Cloud and Infrastructure and Cyber Security services both in the UK and Internationally and has a nationwide presence with offices across the UK.

As one of the UK’s leading independent IT and communication experts our mission is to deliver a seamless technology experience to all end users. To make that vision a reality, we need bright, tenacious and inspiring talent to help drive our performance, growth and achieve this mission.

To make us successful we focus on strong communication, a culture based on fun, trust and collaboration. We have created a modern workplace environment, which is full of engaged, energetic, positive and curious people whose productivity, resilience and wellbeing allow them to thrive.

In 2021 we were awarded the People Insight’s Outstanding Workplace Award, which celebrates organisations building positive workplace cultures and acting on employee feedback to spark positive change.

Why Work for ARO?

At ARO we are committed to creating an excellent employee experience. Our employees, culture and additional benefits all make ARO a great place to work. Come join us!

We offer a wide range of benefits and incentives to our employees including:

• Company Pension Scheme and matching contributions
• Company Perks portal
• Private Medical insurance
• Life assurance
• Your Birthday off, on us!
• Health Club and Wellbeing Scheme
• ARO Shares after 12 months employment
• Employee Assistance Programme
• Technical Training Academy and E-learning

If even 80% of this matches your experience and attributes, we would be delighted to hear from you.