Sales and Marketing Assistant

TN United Kingdom; Chester; On-site; GBP 30,000; Full time

Job summary

A leading care provider in Chester seeks a Sales and Marketing Assistant to enhance customer engagement and marketing efforts. The role involves managing enquiries, supporting marketing initiatives, and liaising with care home teams. Ideal candidates will have strong communication skills and a keen attention to detail.

Qualifications

• Excellent verbal and written communication skills.
• Strong organisational skills with the ability to manage multiple responsibilities.

Responsibilities

• Serve as the primary contact for all incoming customer and client enquiries.
• Assist with the creation and delivery of marketing campaigns and initiatives.
• Monitor and report on the effectiveness of marketing activities.

Skills

Communication

Organisational Skills

Time Management

Attention to Detail

Tools

CRM Systems

Social Media

Job description

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Sales and Marketing Assistant. Sandstone Care Group

• Full time, 37.5 hours per week
• £30,000 per annum
• Monday - Friday, 9am-5pm, based in Chester

Sandstone Care Group is a leading provider of high-quality residential and nursing care across the UK. We are committed to delivering person-centred care in warm, welcoming environments where residents feel supported and staff are proud to make a difference every day.

We’re looking for an enthusiastic and organised Sales and Marketing Assistant to support our customer enquiries and marketing activity. This is a varied role that involves working closely with both internal teams and external contacts to help promote our services and support occupancy across our care homes.

This is a diverse and rewarding role supporting the marketing and enquiry process across our care homes. You’ll act as a first point of contact for new enquiries, ensuring accurate records and timely responses, while also supporting broader marketing activities, including social media, printed materials, and collaboration with external partners.

Key Responsibilities

• Serve as the primary contact for all incoming customer and client enquiries
• Log and manage enquiries in internal CRM system, ensuring accuracy and efficiency
• Provide information and guidance to prospective clients and families about services offered
• Follow up on enquiries regularly to support conversion to occupancy
• Liaise directly with care home teams to ensure smooth progression of leads
• Distribute printed and electronic marketing materials as required
• Assist with the creation and delivery of marketing campaigns and initiatives
• Support the maintenance and updating of social media platforms
• Work with external suppliers and marketing agencies as directed
• Monitor and report on the effectiveness of marketing activities
• Track and report on marketing-related expenditure
• Participate in marketing events, open days, or campaigns as needed
• Carry out periodic visits to care homes to support promotional and engagement efforts

What We’re Looking For

• Excellent verbal and written communication skills
• Strong communicator with an excellent telephone manner
• High attention to detail and accuracy in data entry and record keeping
• Ability to work independently and as part of a team
• Effective time management and task prioritisation
• Strong organisational skills with the ability to manage multiple responsibilities simultaneously
• Familiarity with customer relationship management (CRM) systems or enquiry tracking platforms (preferred)
• Understanding of marketing principles and practices, both digital and traditional
• Knowledge of social media platforms (e.g., Facebook, Instagram, LinkedIn) and content posting best practices
• Awareness of the adult social care sector (desirable but not essential)
• UK driving license essential, due to travel requirements between care homes

Our Core Values

At Sandstone Care Group, everything we do is guided by our five core values:

• Pride “PROUD OF EVERYTHING WE DO”
• Determination “WE NEVER GIVE UP”
• Positivity “WORKING WITH A SMILE”
• Empathy “RESPECTING THE WISHES OF OTHERS"

These values shape how we deliver care, how we support each other, and how we develop our people.

Sandstone Care Group is an Equal Opportunity Employer:

We welcome and encourage applications from all backgrounds. We embrace diversity within each service, as we think it is important that the Social Care Workforce represents the people it serves. We welcome applications from people from backgrounds including disabled candidates, Black, Asian and Minority Ethnic (BAME) candidates, LGBTQ+ as well as non-binary candidates, and those with experience of mental health.