CRM/Email Marketing Executive

TN United Kingdom; Liverpool; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading property investment company in Liverpool is seeking a CRM/Email Marketing Executive to develop and manage email campaigns. The role involves creating engaging content, optimizing campaigns through A/B testing, and ensuring compliance with industry standards. Candidates should have a Bachelor's degree in Marketing and at least 3 years of experience in email marketing, particularly with Hubspot CRM.

Qualifications

• At least 3 years of email marketing experience with proven results.
• Strong AI skills and knowledge of A/B testing.
• Data analysis skills and attention to detail.

Responsibilities

• Develop email, SMS, and WhatsApp strategies aligned with marketing goals.
• Create compelling content, including subject lines, copy, visuals, and CTAs.
• Conduct A/B testing and analyze performance metrics.

Skills

Email Marketing

Data Analysis

Communication

Organizational Skills

A/B Testing

Hubspot CRM

Education

Bachelor's in Marketing or related field

Job description

Social network you want to login/join with:

CRM/Email Marketing Executive, Liverpool

col-narrow-left

Client:

RWinvest

Location:

Liverpool, United Kingdom

Job Category:

Other

-

EU work permit required:

Yes

col-narrow-right

Job Reference:

58370f260edf

Job Views:

2

Posted:

21.05.2025

Expiry Date:

05.07.2025

col-wide

Job Description:

Key Responsibilities:

RWinvest is an award-winning UK Property Investment Company connecting Buy-to-Let investors with top property opportunities. We seek a Hubspot Email Marketer responsible for developing, implementing, and managing email campaigns to engage and convert our audience, driving engagement, brand awareness, and revenue through email, WhatsApp, and SMS communications.

Campaign Strategy and Planning:

• Develop email, SMS, and WhatsApp strategies aligned with marketing goals.
• Execute segmented campaigns tailored to customer preferences.
• Implement list growth strategies.

Content Development:

• Create compelling content, including subject lines, copy, visuals, and CTAs.
• Collaborate with design team for visually appealing emails.

List Management:

• Maintain and improve database quality and segmentation.

Automation and Personalisation:

• Set up triggered campaigns based on user actions.
• Introduce automated workflows and personalization strategies.

Testing and Optimisation:

• Conduct A/B testing and analyze performance metrics.

Analytics and Reporting:

• Monitor key metrics and generate performance reports.

Compliance and Best Practices:

• Ensure campaigns adhere to GDPR, CAN-SPAM, and industry standards.

Requirements:

Qualifications and Skills:

• Bachelor's in Marketing or related field.
• At least 3 years of email marketing experience with proven results.
• Experience with Hubspot CRM and marketing automation.
• Strong AI skills and knowledge of A/B testing.
• Data analysis skills and attention to detail.
• Excellent communication and organizational skills.